April 10, 2011
I suggest you read this first……CLICK………..then ask yourself. In a world of upheaval, economic uncertainty, will your client base expect greater and greater innovation from you in regard to educating them on their needs………the old saw of making them want what they need is moving into a entirely new realm of educational platforms, from smart phones to tablets, to Internet TV where they can expect to watch your service mix in HD/3D. It’s not rocket science to realize that when dental equipment and software is going digital and 3D, that the old days of “here’s
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your insurance code list for your proposed treatment plan” is soon to go the way of “amalgam”.
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