Bleachorexia: When Teeth Are Never White Enough

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By COURTNEY HUTCHISON, ABC News Medical Unit

June 2, 2011

The American obsession with dental hygiene has
taken an ironic turn over the past decade. In an attempt to have the bright,
white, healthy-looking smile of the stars, many consumers are bleaching their teeth into oblivion.

Dentists call this
addiction to whitening “bleachorexia,” calling the
overbleachers “bleach junkies.” Such patients abuse in-office and at
home bleaching agents,leaving teeth eroded,prone to sensitivity and extremely unhealthy,
despite their pearly white exteriors.


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