Get back home Loretta, whiten where you belong…

The first professional strength LED teeth whitening light system for at home use is on the market.

MIAMI, Oct. 19, 2011 /PRNewswire/ — White Smile Global Inc. (OTCBB: WSML) and Luma-Lite Inc., a California
based Professional Dental Manufacturer, have just completed
manufacturing of a state of the art professional grade “At-home” LED
teeth whitening system.  This new system will give consumers the
opportunity to produce the highest quality whitening results that
recently was only available in a dental office, from the comfort of
their home or while on the go. 

“The
White Smile Premier™ handheld LED Light will be paired with a
patent-pending dual pen system that includes a pre (step 1) and post
whitening gel (step 2),designed to not merely mask stains like existing
treatments,but actually remove them from the tooth surface by
combining cutting edge LED technology with micro-encapsulated teeth
whitening gel that we are proud to have announced,” states White Smile
Global Inc. Chief Scientific Officer Dr. Martin S. Giniger.

This agreement between the companies consolidates LED teeth whitening light systems that range in $3,000.00 per light system to dentist ($500.00
per treatment for end consumers, i.e- Zoom!2™ ) into a handheld,
battery operated “At-Home” teeth whitening  system that includes two
patent pending gels that Company Executives confirm will yield
significantly advanced clinical results when compared to current
treatments.

“Imagine
the day that consumers will be have the power to decide and execute
‘professional grade’ teeth whitening from the convenience of their own
home in the palm of their hand,” states White Smile Global CEO Omar Ahmadzai.
“That day is very close at hand.  Everything begins with a smile, and
we are very excited to showcase this system to the world in the weeks to
come,” ending the interview.

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