If you’re depending on patients to call your practice to schedule an appointment, you’re missing out. More people than ever want to be able to book an appointment directly from your website, social media sites, and Google My Business page.…
You have dramatically increased salaries…you offered thousands of dollars as a signing bonus…and now, you are spinning the wheel yet again…waiting to see if you will still have all your employees at work today. Welcome to the world of employee…
Now in its fourth year, the annual Leaders in Practice awards celebrate oral care professionals who are passionate about providing optimal patient care and making a difference in the lives of Canadians. This is an industry-wide program designed to recognize…
The world is advancing at lightning speed. Nowadays, we have self-driving and electric cars, virtual home assistants and mind-boggling technological advancements. We can pay in a flash, meet someone without even leaving our homes, shop for groceries from our couch,…
Dental practice values are back up. Everyone’s hounding you to sell. Maybe you’re tired of the daily grind of running a dental practice – especially during COVID-19. You find yourself drifting off. You’re on a pristine beach, at your cottage…
THE WHY: Clinicians’ story The journey to open Blueridge Oral Maxillofacial Surgery (OMS) began while Dr. Osama Soliman was still in dental school. During fourth year, he was encouraged by a mentor to explore his options for becoming a specialist.…
Other than looking a little more youthful or sporty in your Facebook or Instagram profile picture, why else ought we get a little fitter? There are many reasons to get fit, live fit and stay fit. We wanted to focus…
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Dentistry is a very rewarding profession, but it does have challenges. A lot of the challenges you will face in your career will be unique to your practice and patients – but there are some common themes. The more aware…
“Authenticity,” as defined by Merriam-Webster, is about being “true to one’s personality, spirit, and character.” The daily onslaught of information has naturally led to consumers craving authenticity now more than ever before. Yet, by its very nature, marketing is not…
Dr. Jordan Pettigrew Dr. Jordan Pettigrew and Associates, Ottawa, Ontario How would you summarize your practice philosophy? Our practice philosophy is quality over quantity, coupled with a family atmosphere. We strive to create an environment where patients and staff are…
As we observe more vaccinations being completed and reopenings happening across the country, we can see the end of the COVID-19 pandemic is on the horizon. Now is the time to reflect on what the biggest takeaways have been from…
A recent American Dental Association report shows about 30% of people who worked as dental hygienists voluntarily decided to quit practicing for fears of contracting COVID-19. Around 20% reported they had workplace safety concerns, while 16% stopped practicing because someone in their household…
Today, businesses that invest in marketing are thirteen times more likely to see a positive return on investment. Internet marketing is no less important for business growth because almost everyone now searches for and purchases services and products on their…
dentalcorp, Canada’s largest and fastest-growing network of dental practices, announced that nominations for the 2021 Leaders in Practice awards are now open. Now in its fourth year, the annual Leaders in Practice award program celebrates oral care professionals who are…
After an early summer that seemed so promising, signs of a 4th wave are leaving all of us wondering what is next. How will we end 2021 and how will we begin 2022? Let’s face it…business planning has likely never…
With the end of summer nearing, many Canadians are settling back into a routine with an increased focus on healthy habits. Numerous patients have delayed care for quite some time, and the demand ahead for treatment plans will be significant.…
A dentist running a Dentistry Professional Corporation (DPC) is like any other small business owner who is challenged with how to pay for drug, dental and extended healthcare costs. If you do not have access to a group plan through…
Technology has made its way to the healthcare industry, changing the way patient care is handled on a variety of levels. Telehealth and teledentistry are two prime examples. Though they were already on the rise, the COVID-19 pandemic created a…
Before he played Walter White, actor Bryan Cranston played the lothario dentist Tim Whatley on NBC’s “Seinfeld”. While little about Whatley is realistic, the character touches on mental health issues in the dental profession; namely, the stereotype that dentists have…
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