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People nowadays demand convenience in almost every aspect of their lives, and the Internet provides them just that. The same is true when it comes to their dental and oral care needs. Whether they’re locating the nearest dentist or simply…
The patient experience is the most vital aspect of maintaining a successful dentist-to-patient relationship. Following a comprehensive routine for marketing your practice to new patients makes them feel cared for and is a critical part of running a successful dental…
Online marketing is one of the cheapest, easiest and most effective ways to expand your dental practice. As an independent dental professional, you can attract more patients from your local area and gain a competitive edge over others if you…
Julian Perez, Vice President, Risk Management & Compliance at dentalcorp, discusses the importance of always considering the “golden rule” in health care and how patient’s growing knowledge of the industry should motivate you to do more.
When a child is scheduled to be seen by a dentist, it is important to remember that this visit will likely involve at least two individuals: the child and his or her parents. Today, parents want to play an active…
With Instagram stories and Snapchat, you might ask, “Why would I go through the trouble of creating posts for my practice’s pages if they’ll just be gone after a day?” This is why it’s worth your time. As social media…
Most would surely agree that having a semester dedicated exclusively to the psychology of Case Acceptance and New Patient Compounding before starting their dental career, would have been highly beneficial in dental school. Take into consideration these fundamental points before…
Legalized pot is coming just in time for Hallowe’en and it could be scary for your practice if you’re not ready! Welcome back from the lazy days of summer! Getting back into gear for end of the year can be…
Health care administration has evolved drastically in the last generation, and the expectations about how health care providers communicate with patients ranks among the biggest of these changes. Numerous studies have shown that patient satisfaction depends upon the attitude that…
“Selling” treatment is a challenge for many dentists. Treatment can be costly and it is not easy to convince some patients there is value when they do not “feel” they have a problem. Bottom line…bleeding gums are not a big…
NuSmile Ltd., the worldwide leader in pediatric esthetic restorative dentistry, announced today the launch of its I Love My NuSmile program. The centerpiece of the program is the new I Love My NuSmile website that not only helps parents understand…
Discussion about dental content marketing often revolves around written text. Although it is essential, especially for search engine optimization, there is another rising content marketing approach that you can’t afford to ignore. Video comprises about half of mobile traffic, and…
Patient education is fundamental in raising treatment acceptance rates and improving your marketing, but many dentists don’t take full advantage of the patient education resources they already have. Here’s how you can create a culture of education at your practice:…
To become a patient’s trusted advisor, our objective is to learn as much about the patient as you can in order to connect their dental treatment plan into their life and show them how it fits into their needs and…
Most practicing medical professionals recognize that if they do good work for patients and build a well-known reputation, their practice will thrive. However, in this highly digital era, that is only growing with time, your website is another key factor…
Change is everywhere and especially in dentistry. How are you adapting to the changes and using them to be more relevant to your patients? Technology, as we all know, is revolutionizing what the dentist is able to accomplish in the…
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