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How Not to Market Your Dental Practice: Top 5 Mistakes to Avoid

There was a time not too long ago when dentists relied on word-of-mouth referrals. Marketing was virtually unheard of, as most people just went to the same local dental practice that their friends and family use. Oh, how times have…

7 Simple Ways To Increase Online Dental Inquiries

For dentists to maximize the earning potential of their practice; they need to maintain an active relationship with their patients. This also helps in establishing long term patients who become committed to the practice. The world of business today is…

New Decade, New Marketing Plan: How Dental SEO Will Be Different In 2020

If your dental website is still struggling to recover from Google’s “Medic” algorithm update of 2018, there is a good reason. The algorithm is still changing, and therefore so are the rules of SEO (Search Engine Optimization). In fact, BERT…

How Mobile Friendly Is Your Dental Website?

Your patients hold the internet in the palms of their hands, quite literally. The popularity of mobile has been growing rapidly for over a decade, and it passed desktop computers years ago. As you probably know, Google has kept up…

Build A Good Layout For Your Dental Website For SEO

Interested in contributing to Oral Health Group’s dental blog? Email marley@newcom.ca for more information!

What Is The Google 3-Pack, And How Can Your Dental Practice Get There?

How would you find the best place to get a haircut, eat lunch, or have your car repaired? Most likely, the answer is Google. You know that a quick search will yield a short list of top-rated local businesses nearby,…

Marketing In A Digital World

Sophie Cameron, Marketing Director for dentalcorp Canada, explains the different tools you should be using to market your dental practice digitally.

Are You Focusing On The Technical SEO Factors For Your Dental Search Rankings?

Interested in contributing to Oral Health Group’s dental blog? Email marley@newcom.ca for more information!

Paid Harnessing The Power Of A Website For Your Practice

In today’s digital world, your website is your primary marketing tool – whether you like it or not. A recent study showed over 80% of Canadian consumers use a digital device to locate and/or validate a business online before making…

How To Use Your Dental Website Landing Pages Effectively To Build Client Loyalty

The importance and advantages of a landing page are manifold in digital marketing. It is a powerful marketing platform and the place where a visitor “lands” after clicking on your website link in Google search results, a Google AdWords ad…

Top 2019 Trends in Dental SEO

Search engines like Google work year around to maintain their stellar reputation. They want users to find only quality recommendations on their SERPs (search engine results page). And it seems that 2019 is shaping up to be a big year…

Can You Afford to Ignore a Digital Marketing Strategy for Your Practice?

Digital marketing has become one of the basic elements of successful and profitable businesses today. It has emerged as an integral part of almost every existing marketing strategy. In the modern era where the world is heavily dependent on the…

How Effective Keywords Will Boost Your Web Results

Ways To Effectively Communicate With Your Potential Patients Online

People nowadays demand convenience in almost every aspect of their lives, and the Internet provides them just that. The same is true when it comes to their dental and oral care needs. Whether they’re locating the nearest dentist or simply…

Top 10 Effective Ways to Promote the Dental Practice

Dental patient marketing is essential if you want your practice to thrive. It brings in new patients, and it can even help strengthen your relationship with existing patients. A variety of strategies can help attract new patients to your practice…

Boost Your Online Dental Presence with Creative Visual Content

Ways to Position Yourself as a Dental Expert and Improve Patient Engagement

A dentist’s reputation is determined by their clinical success, networking, community involvement and the quality of the content they may publish on their own website, blog or on third party websites as a guest columnist. While academic papers and research…

How To Drive More Localized Traffic To Your Dental Website and Deliver More Value To Your Patients

Online marketing is one of the cheapest, easiest and most effective ways to expand your dental practice. As an independent dental professional, you can attract more patients from your local area and gain a competitive edge over others if you…

Dental Marketing Trends You Should Try in 2019

2019 will be a good year for the dental community. The New Year should witness an influx of new patients and potential clients as more people are becoming conscious of their oral health. The Internet has dramatically contributed to spreading…

Which is Better for Dental SEO: Podcasting or Blogging?

About two decades ago, when the internet was still developing, one of the common doubts in the mind of small businesses was whether a website should be included as a part of their marketing strategy. However, now a website has…