Set SMART Goals for Your Dental Marketing
“Agoal without a plan is just a wish.” You have probably heard this famous quote by Antoine de Saint-Exupéry, often mentioned in motivational and self-help … more
OHO
Gulp! Preventing and Managing Accidental Ingestion and Aspiration in Dentistry
In oral healthcare, ingestion or aspiration of foreign objects are significant iatrogenic events. These mishaps are by their very nature unexpected, and successful prevention and … more
Office Space: 14th Avenue Dentistry
THE WHY: Owner’s story 14th Avenue Dentistry is located in the city of Markham, Ont., approximately 30 km northwest of downtown Toronto. Whether you are … more
Create a Code of Commitments
Even the best of us can lose our way in all the noise and hubbub of the day-to-day stresses. Establishing a code of commitments for … more
Ready or Not…DMC Expands Dental Outreach to Sint Maarten
Sint Maarten. My Island Bride. I Crave Your Curves: Hillside, Bays and Beaches, Narrow, Wide. Some Parts Raw. Some Gentrified. Your Warm Embrace, Sunnyside Let’s … more
Now Hiring! 4 Mistakes to Avoid When Choosing Staff
As a dentist, when you are prepping a dental crown or undertaking a dental filling, you would always follow a diligent process, right? However, the … more
Does Your Dental Marketing Team Need a Social Media Content Calendar?
At first, it might seem easy to keep your dental practice’s social profiles active and interesting. After all, we all find time for social media … more
Office Space: Essex Family Dental
THE WHY: Owner’s story Essex Family Dental opened its doors in 2016. Essex is a growing community located in the heart of Windsor, Ont., a … more
Activating Your Dental Hygiene Business Mindset
In the past two years, the strain of the pandemic has caused dental teams across the country to re-evaluate processes – a challenge at the … more
Chatbot Talk: How AI Chatbots Are Changing the Dentist’s Office
In the era of remote work, flexibility is vital. For some businesses, that means investing in a free phone number so that employees can work … more
Alignment and Your Dental Practice Growth
Recently, I watched a crew team practice at Nathan Benderson Park in Sarasota, FL. As I watched the team glide effortlessly across the lake, I … more
Staffing: Serious Business
We always consider the staff an important factor when valuing a practice. Dentistry, much like many other sectors of the economy, is facing severe workforce … more
Optimizing Your Instagram Strategy
Instagram was a social media powerhouse, with over one billion active monthly users,1 before the COVID-19 pandemic. Like other social networks, its role in business … more
The Safety Dance: Going from Near Misses to Good Catches
Imagine the following scenario: A temporary dental assistant loads a sterilizer before lunch, and despite pressing the start button, the sterilizer fails to begin the … more
Office Space: Clinique Dac
THE WHY: Owner’s story Dr. Dac Nguyen is the owner and principal dentist at Clinique Dac located in the heart of Westmount Quebec, an affluent … more
My DFFs – Dental Friends Forever
The only thing I did well in dental school was make a lot of friends. I was slow to pick up clinical skills. I never … more
2021 Leaders in Practice Award Winners
The results are in! After receiving over 800 nominations and 22,000+ votes from across the nation, the annual Leaders in Practice award winners were announced … more
For the Pun of It: Health and Fitness Ideas to Help You Find What Fits
In March 2020, Oral Health published my most-viewed article. Surprisingly, it wasn’t about preparing, marketing and selling a dental practice. Apparently, in-depth talks about taxes, … more
Maintaining a Great Work-life Balance as a Dentist
Most professionals in today’s busy world face a challenge when it comes to maintaining a healthy work-life balance. More so, if you run a dental … more
Selling a Practice: Realistic Expectations
Your practice is your baby. Even if you purchased it from another dentist, you still put in the hard work to make it your own. … more