Giovanni (John) Cocciardi, Co-founder, Owner of M+CC Modular & Custom Cabinets (MCC Dental), and dental industry visionary, passed away peacefully at the age of 83 on Wednesday, March 24th, 2021.
Giovanni Cocciardi arrived in Toronto, Canada, from Panni, Italy in 1961 and started working for a large furniture company building cabinets. His craftsmanship stood out and Giovanni was asked along with a colleague, if he would apply his design and woodworking talents to help create dental furniture.
After a year, the two of them struck out on their own, supported by an industry sales representative who encouraged them to build their own company. It wasn’t long before M+CC Modular & Custom Cabinets began working directly with distributors and after a few years, the company started to grow, with their product been distributed to both U.S. and Canadian dental offices.
Today, M+CC Modular & Custom Cabinets is known for quality craftsmanship, functionality, value and innovation in the North American dental cabinet industry. The company has been responsible for many industry ‘firsts’.
In interviews in 2017, Giovanni reflected, “Every year, we learned and created something new. We always kept the needs of dentists at the centre of any new product development and we have always been trusted for our service.”
Giovanni enlisted the support of his five sons while they were growing up. His children came to the company after school to help with odd jobs like sweeping the shop floor and their responsibilities grew over time. Eventually, Giovanni’s sons would take over the business. Today, M+CC Modular & Custom Cabinets is run by four out of five of Giovanni’s sons. “I am proud of all of them”, Giovanni said during his 50th anniversary year, “The four sons that run the business today and the fifth son, who has made his own career.”
Giovanni will be remembered for his lifelong passion and dedication to serving the dental industry. “Until recently, our father came to work every day to offer his guidance and wisdom. Prior to Covid-19, our father could often be found on the sales floor at conventions, talking to dental customers about their needs, learning at every opportunity. He was a true, life-long learner”, say Giovanni’s sons.
Giovanni Cocciardi is survived by his wife, Graziella Cocciardi, his five sons, and his 11 grandchildren. In lieu of flowers, donations can be made in Giovanni’s honour to the Canadian Cancer Society in memory of Giovanni https://www.cancer.ca/en/donate