SmileDirectClub Signs Exclusive Deal to Sell Dental Care at Walmart in US

SmileDirectClub was one of the worst-performing IPOs of 2019. But the stock surged Monday after the company announced an exclusive deal with Walmart.

Shares of SmileDirectClub (SDC), which makes clear plastic teeth aligners, surged more than 25% on the news that it will offer a line of oral care products to consumers. They include an electric toothbrush, a tooth whitening system, toothpaste, flosser and an ultrasonic UV cleaner designed to sanitize retainers, dentures and more. The toothbrush costs $24.98 and the whitening kit is $39.98.

The products will be available at Walmart’s (WMT) nearly 4,000 American stores and its website.

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