Sonendo, Inc., a leading dental technology company and developer of the GentleWave® System, announced today the appointment of Michael Smith as its Chief Commercial Officer. Michael Smith brings more than 20 years of international experience working across a range of medical device and healthcare technology companies.
“We are thrilled to welcome Michael to Sonendo,” said Bjarne Bergheim, Sonendo’s President and CEO. “Michael’s diverse commercial experience across multiple geographies, unique understanding of the medical device and dental markets, along with a record of success as a global sales and marketing thought leader will be tremendous assets for us as we continue to bring the GentleWave Procedure to a wider audience. The GentleWave Procedure is transforming the way root canal procedures are being done, and we are excited to have Michael lead and drive our commercial efforts.”