Is your association ready for its close-up?
If youve picked a copy of any of the top fashion/lifestyle magazines in the past two years, youd be hard pressed to find one that hasnt featured a cosmetic dentistry article. The American Academy of Cosmetic Dentistry (AACD) is frequently referenced due in part to its proactive PR efforts.
AACD president Laura Kelly and director of PR and marketing Eric Nelson recently blitzed the offices of Cosmo, Glamour, O!, Vogue and other top-tier beauty books.
The association has also been featured on CNN and the Dr. Phil television show.