Discus Dental,Inc., a leading direct manufacturer and marketer of professional and consumer dental products, has announced that it has signed a definitive agreement to purchase the assets of BriteSmile,Inc.’s “Associated Center” business and substantially all of BriteSmile’s intellectual property. In connection with the purchase of these assets, Discus Dental and BriteSmile have also agreed to settle all outstanding litigation between the two companies.The closing of the transaction is targeted for February 2006 and is subject to various conditions.
BriteSmile’s Associated Center business consists of approximately 5,000 independent dental offices in more than 75 countries globally. Each Center utilizes the BriteSmile light-activated teeth whitening system consisting of the whitening light and the procedure kit.
Robert Hayman, CEO of Discus Dental,Inc. said “the acquisition of of the 5,000 plus BriteSmile Associated Centers further consolidates our lead as the premier worldwide solution within the one-hour, light-activated whitening category–the fastest-growing category of the professional global whitening business”.
Following the close of the sale, Discus Dental will manufacture, market and distribute BriteSmile whitening products and accessories to the Centers and provide ongoing support for all the BriteSmile Associated Centers. More information is available at www.discusdental.com