AURUM GROUP TEAMS WITH SIKKA SOFTWARE

AURUM GROUP PROMOTES BUSINESS INTELLIGENCE SOLUTIONS
IN THE DENTAL PROFESSIONAL HEALTH MARKET

CALGARY, ALBERTA and MILPITAS, CA May 3, 2010 – Aurum Group, the leading high end laboratory and provider of healthcare products and services to dental practitioners in the North American markets, will collaborate with Sikka Software Corporation to provide Aurum Groups customers with optimization of business intelligence, clinical benchmarking and financials based on the unique capabilities of Sikka Softwares product offering, which includes Dental Practice Optimizer, Clinical Practice Optimizer, Fee Optimizer Fee Schedule Optimizer, and Optimizer for Consultants.

Aurum Group is committed to providing our dentists with superior, practice growth solutions that enable increased efficiency, higher productivity and optimal patient satisfaction, said Mark Maier, Vice President Business Development of Aurum Group. Sikka Software real time optimization products complement Aurum Groups standing in the dental community for quality and innovation driving value in comprehensive aesthetic dentistry.

Sikka will support Aurum Groups dentists, by providing real time business optimization and clinical benchmarking with direct value creation in vital areas of their practice, particularly by showing return on investment in lab connection, marketing, patients, fees and insurance in an easy-to-use format, said Vijay Sikka, CEO & President of Sikka Software Corporation. This information allows dental professionals to make informed decisions that boost the performance of their business and support quality patient care.

About Aurum Group
Global Full Service Dental Solutions Brilliant Aesthetics. World-Class Precision. Proven New Products and Techniques. Innovative Applications. Platinum-Level Service. Superior Value. For almost 50 years, The Aurum Group of Companies (Aurum Ceramic/Classic Dental Laboratories, Space Maintainers Canada, Cerum Ortho Organizers and Cerum Dental Supplies) has made these the cornerstones of a tradition of excellence. As a leader in state-of-the-art comprehensive esthetic and restorative dentistry for patients of all ages, we are committed to providing dentists with only the best in laboratory services and dental consumables.

Headquartered in Calgary, Alberta, Canada with offices across North America, Aurum Group is recognized for Excellence in Continuing Education.
Aurum Ceramic/Classic is an AGD Approved PACE Program Provider and an ADA CERP Recognized Provider.
Preferred Lab Partner at LVI Global (The Las Vegas Institute for Advanced Dental Studies).
Corporate Gold Member of AACD, Member of DTA (Dental Trade Alliance) and DIAC (Dental Industry Association of Canada), supporter of Oral Health America and many other foundations and initiatives.
For more information, contact Mark Maier at mark@aurumgroup.com or visit the Aurum Group Website at www.aurumgroup.com.

About Sikka Software
Sikka Software Corporation was incorporated in early 2004 with the intention of providing best of class business optimization, clinical benchmarking and networking software solutions to dental and healthcare community.

Sikka Software Corporation products, with 6,400 installations help dentists and their teams understand and maximize business profitability with best fee schedules and marketing campaigns, as well as analyses of return on investment, patients, insurance, supplies, and demographics. This enables Sikka Software customers help improve quality of care for over 8 million patients. Sikka Software Corporation is transforming the face of small business healthcare business and clinical optimization.

A privately-held company, Sikka Software is headquartered in Milpitas, California with offices in the United States and in India. For more information, contact Vijay Sikka at vijay@sikkasoft.com or visit www.sikkasoft.com.