LAUNCH OF THE NEXT GENERATION TEETH WHITENING & NEW CATEGORY IN ORAL HYGIENE, AT THE 2010 CHICAGO MIDWINTER DENTAL MEETING

WOW Oral Care, a division of Carson Laboratories, Inc., announced that a first-of-its-kind, Next-Generation teeth whitener with significant oral hygiene benefits.

Does your dentist WOW you? Being a “WOW Dentist” means you’ve been selected to participate in a program by WOW Oral Care, a division of Carson Laboratories.

SPRAYWHITEPRO was introduced at the Chicago Dental Societys Mid-Winter Meeting.

SPRAYWHITEPRO removes stains and helps to prevent gum irritation. Its whitens teeth faster, simpler, and easier, plus it reduces

Wow Oral Care provides dental professionals and consumers with the next generation of patented, natural teeth whitening and breath freshening products that enhance smiles and promote healthy teeth and gums.

SPRAYWHITEPRO:

Can reduce patient chair time and staff time required to attend to aptients
Patients could gain benefits of whiter teeth because of SPRAYWHITEPROs lower cost in comparrison to other laser/light-activated teeth whitening process
Dentists have reported that SPRAYWHITEPRO is excellent as an easy and effective whitening maintenance regimen (spray and swish for 90 secconds) for those patients that invest in laser or whitening methodologies.

HOW SPRAYWHITEPRO WORKS:

The SPRAYWHITEPRO System is fast and easy to use. A simple, two-second s[ray application of SPRAYWHITE on your clenched teeth followed by swishing for 30-90 seconds noticeably whitens most peoples mouth. After expelling, pour a stick of WOWPowder Oral Rince&trade on your tongue, close your mouth and swhich for 30-90 seconds, then expel to experience an incredibly clean, healthy, and fresh mouth. With continued use, and often almost immediately, teeth become measurably whiter.

The unveiling of the WOWPowder Rinse product line represents a true breakthrough in oral hygiene, including gum and breath care. It is simple to use and provides instant results.

It is completely safe and very effective means of removing plaque and combination gum disease, cleansing the oral cavity, and delivering instantly fresh breath that last for hours.

About the SPRAYWHITEO System
The SPRAYWHITEO System was developed by Carson Laboratories, Inc., one of the premier tooth whitening innovators in the industry. For more than 20 years, Carson Labs and its co-founders, Michael Arnold, Ph.D, an organic chemist, and Greg Vigoren, D.D.S., have developed pioneering products in the oral care industry, including the first over-the-counter home tooth whitener.

SPRAYWHITEOPRO and its less potent consumer version, SPRAYWHITE090, represent the Next Generation of Oral Carer”‘, bringing innovation back to the tooth whitening market with the development of the first and only at-home tooth whitening system designed to work in 90 seconds with a two-second spray application while promoting healthy teeth and gums. WOWO Powder Oral Rinse is an entirely new category of breath freshener.

For more information please contact:
Carson Laboratories, Inc.
WOW Oral Care Division
264 S. La Cienega, Suite 1421
Beverly Hills, CA 90211
www.WowOraICare.com