Oral Health Group

November 30, 2021 Video Dental VideoPractice management

Weekly Wisdom: When Was the Last Time You Performed a Brand Audit?

by Oral Health

  When was the last time you reassessed your brand? Let Angela Mulrooney explain why you should be performing a brand audit on your practice in this episode of Weekly Wisdom.     Subscribe to Oral Health’s weekly e-newsletter to

November 2, 2021 Video Dental VideoPractice management

Weekly Wisdom: What is Your Brand Archetype?

by Oral Health

  In this week’s Weekly Wisdom video, Angela Mulrooney shares how knowing your brand archetype is important for understanding your brand.     Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox every

September 2, 2021 Feature Marketing strategiesOral Health OfficePractice management

Understanding and Optimizing the Dental Marketing Funnel

by Naren Arulrajah, Ekwa Marketing

Understandably, most dentists hesitate to think of their patients as customers. Yet, today’s patients take a consumer approach to selecting dental care. They have information, they have options, and they shop around before choosing a provider. Therefore, the sales and

June 15, 2021 Video Dental Video

Weekly Wisdom: Stop the Things That Aren’t Serving You

by Oral Health

  In this week’s episode of Weekly Wisdom, Dr. Angela Mulrooney shares how to simplify your practice by removing the things that aren’t working for you anymore.     Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered

April 20, 2021 Video Dental Video

Weekly Wisdom: Do You Have Brand Consistency at Your Practice?

by Oral Health

  Alex Zlatin contributes to Weekly Wisdom to share his #1 piece of marketing advice.     Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox each week!

December 21, 2020 Feature Oral Health OfficePractice management

Let Go, Level Up and Stick with it!

by Dr. Angela Mulrooney

Let’s ensure dental practices recover from the mess of 2020! How can we do that? Start by asking yourself a few questions about redesigning your practice to make sure your brand is working for you and not the other way

July 14, 2020 Video Dental Video

Weekly Wisdom: Developing Your Brand

by Oral Health

  Dr. Angela Mulrooney returns to Weekly Wisdom to speak about how you can develop the brand for your dental practice.      Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox each week!  

June 9, 2020 Video Dental Video

Weekly Wisdom: How To Improve Your Social Media

by Oral Health

  In this episode of Weekly Wisdom, Dr. Angela Mulrooney explains her top three tips for improving your practice’s social media.     Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox each week!

May 1, 2020 Feature Office designOral Health OfficePractice Management

Westwind Dental

by Westwind Dental

Westwind Dental is situated on the edge of the fast growing family community of Spruce Grove, Alberta. Dr. Steven Aneca and Dr. Adriaan Mik wanted to create a practice that was comfortable yet still maintained an ease of everyday functions

April 29, 2020 News Blogs

How to Create A Perfect Personal Brand as A Dentist

by Michael Gorman

A lot of industry professionals have developed themselves as personal brands and just like them, dentists have no reason not to do this. Developing yourself as a personal brand in dentistry will let the patients you treat know more about

April 14, 2020 Video Dental Video

Weekly Wisdom: How to Modernize Your Practice

by Oral Health

  Darcie Galbraith, Strategic Design Coach of Bella Vita Designs, shares how important it is to demonstrate your person style and values in your office design in this episode of Weekly Wisdom.     Subscribe to Oral Health’s weekly e-newsletter to

February 18, 2020 Video Dental VideoOffice design

Weekly Wisdom: Branding Your Practice Through Interior Design

by Oral Health

  This week Darcie Galbraith, Strategic Design Coach of Bella Vita Designs, explains an alternate way to brand your dental practice: through your office design!   Subscribe to Oral Health’s weekly e-newsletter to have the latest episode delivered straight to your inbox each

Audio Branding
October 3, 2019 Feature Marketing strategiesOral Health OfficePractice management

How Dental Practices Can Leverage the Power of Sound

by Mark Williamson, CEO of PHMG

A strong brand image is high on the agenda for most dental practices. Forward-thinking practitioners know how an out-of-date website or a poor email newsletter can paint the wrong picture of a brand in a matter of seconds.Advertisement But building

November 12, 2018 News BlogsSearch engineSocial networking

How to Establish Your Thought Leadership Through Guest-Posting

by Naren Arulrajah, Ekwa Marketing

Guest posts are becoming popular these days. But why would someone write a guest post or produce a guest column at someone else’s website in the first place? The fact is that many professionals find a guest post as a

January 30, 2017 News BlogsMarketing strategiesTrends in Dentistry

The Difference Between Dental Branding and Marketing and Why It Matters (a lot)

by Jackson Hadley, My Social Practice

What’s the most important part of sharing a photo from your dental practice? Lighting? Composition? No — it’s WHO shared it and the effect it has on your branding or marketing efforts. Knowing the difference between the two will drastically

March 12, 2011 News Marketing strategiesPractice management

Marketing GENIUS – iPad 2 launch attracts thousands in New York City

by ken

The purpose of this entry has nothing to do with the iPAD2 – rather it has everything to do with how to market, how to create the perception of need, the nuance and subtlety of want and the reality that

November 22, 2010 News Practice management

Branding – head ’em up, move ’em out RAWHIDE!

by ken

Daughter-in-law of an old and dear friend asked me for help in getting a new business off the ground…..as mentoring is about as far away from nepotism and “schelpp” as it gets, I figured if it’s grist for the mill