September 30, 2011 News Pharmacology

Extending the Cure Launches Interactive Map Featuring Latest Regional and Global Trends in Antibiotic Resistance

by ken

From Pioneering Ideas – September 29, 2011 The latest iteration of ResistanceMap, an interactive web-based tool that tracks drug resistance in North America and Europe, was launched recently by Extending the Cure, a Pioneer-supported research project that explores policy solutions to the growing…

April 15, 2011 News Marketing strategies

Ah them Brits, they know how to market folks where they live….

by ken

It’s an olde saw in marketing, goes all the way back to the Mad Men era; if you want them to remember you, then you have to repeat, I repeat, I repeat, I repeat, I repeat the message. Bullet point…