He is young and sharply dressed. A so-called ‘marketing guru’ for dentists and a real smooth talker. His elevator pitch puts dollar signs in your eyes. He promises you a steady stream of new patients through flashy direct mail campaigns,…
Online reviews are taking an even more prominent role in how new patients will find your dental practice in 2017. Survey results show that reviews must be positive AND recent to build trust, so it’s essential that your practice has…
I’m old enough to remember, two early dental entrepreneurs who were excoriated and taken to court for appearing in an ad related to the Holiday Inn. My how the times have changed. From Dental Tribune international – No matter what size…
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