Oral Health Group

February 13, 2011 News Practice managementSocial networking

Taking it to the streets – start a revolution in your reception squarea….

by ken

Facebook is reframing it’s look; it was never intuitive or user friendly, but it was long overdue for a visual overhaul and that is launching……..the use of newsletters is old hat in dental marketing…..what Facebook and Twitter offers is 24/7/365

January 25, 2011 News Practice management

It’s the singer, not the song

by ken

NEW YORK, Jan. 25, 2011 /PRNewswire/ — A new nationwide study by Verasoni Ah Ha! (The Research arm of Verasoni Worldwide), of how dentists use Facebook to promote their practice reveals that dentists are at a loss on Facebook. Data from the

January 18, 2011 News Anaesthesia

Are you getting the Vibe?

by ken

by DentalVibe A savvy marketing guru has joined forces with Dr. Steven Goldberg, the inventor of DentalVibe. DentalVibe, a comfort injection system, utilizes patented VibraPulse pain blocking technology to send a message to the patient’s brain, intercepting the pain and

December 17, 2010 News Practice management

5 tips for marketing your dental practice

by ken

I’m old enough to remember, two early dental entrepreneurs who were excoriated and taken to court for appearing in an ad related to the Holiday Inn.  My how the times have changed. From Dental Tribune international – No matter what size

November 26, 2010 News General NewsPractice management

Meet the new deal, same as the old deal…

by ken

By Jay Goltz (Editors note:  Marketing , good or bad,always comes to dentistry. We are prime targets for a “sell”.  Groupon is a new age manifestation of barter on one level and AMWAY on another. It’s worth checking into,however, CAVEAT

November 25, 2010 News Keeping you guessing

Give out branded water bottles at your office.

by kevin

It will benefit your internal marketing, and produce more magical moment such as this…

November 25, 2010 News PharmacotherapeuticsPractice managementSocial networking

New England Journal of Medicine – Social Media is in the BIBLE

by ken

By Jeremy A. Greene, M.D., Ph.D., and Aaron S. Kesselheim, M.D., J.D., M.P.H. Facebook and Twitter, the largest social media Web sites, have more than 350 million users worldwide, and surveys indicate that 60% of Americans turn first to the

November 22, 2010 News Practice management

Branding – head ’em up, move ’em out RAWHIDE!

by ken

Daughter-in-law of an old and dear friend asked me for help in getting a new business off the ground…..as mentoring is about as far away from nepotism and “schelpp” as it gets, I figured if it’s grist for the mill

November 14, 2010 News Practice management

Levin Group launches dent biz newsletter

by ken

It’s been a while since I visited the Levin Group (http://www.levingroup.com); however, an article in Dr. Biscuspid caught my attention and a quick check of the group’s newly redesigned website proved most intriguing.  You should be able to receive the

October 9, 2010 News Practice management

Tweet Tweet, Cheap Cheap

by ken

Rather than exalting Steve Jobs and Mark Zuckerberg in this missive……………..no wait, it deserves to be done…….iPAD, fastest selling electronic device in history, MZ – youngest billionaire ever……..let’s simply look at what is happening because of them to the Internet

September 14, 2010 News Practice management

Ladders, Layers and Leadership – Part Two

by ken

Lisa Philp, RDH, CMC is the President of Transitions Group North America, a  full service coaching company for dentistry. She graduated from East Tennessee State University as a Registered Dental Hygienist in 1987. Her career began with clinical hygiene in