Influencer Marketing in Dentistry
What does it mean to be an influencer? It used to be that someone would pay you thousands of dollars to pose with pretty purses … more
What does it mean to be an influencer? It used to be that someone would pay you thousands of dollars to pose with pretty purses … more
A lot of industry professionals have developed themselves as personal brands and just like them, dentists have no reason not to do this. Developing yourself … more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
It can be challenging as a dentist conducting your market research on both existing and potential clients, especially if your practice is just starting out … more
Darcie Galbraith, Strategic Design Coach of Bella Vita Designs, shares how important it is to demonstrate your person style and values in your office … more
A 2018 survey found that 83 percent of dentists believed social media marketing to be more efficient than traditional methods. Yet, only about 55 percent … more
Not everyone will come back. It’s a simple fact that every business owner must come to terms with, but the percentage for dental practices is … more
Although LinkedIn might not have caught on as quickly as other platforms such as Instagram, Facebook, or Pinterest, in recent times, it has experienced significant … more
Don’t have a huge marketing budget? Can’t afford to hire a Dental SEO agency? Don’t worry. You can get started with SEO yourself. Dental SEO … more
Every field of work has become highly competitive in the last few years and dentistry is by no means an exception. With so many clinics … more
Dental marketing trends come and go, but one method of advertisement will never lose effectiveness. That is word-of-mouth. Patient referrals are an important part of … more
Instagram is one of the largest social media platforms on the internet, and one of the most popular among younger users. If you want to … more
How effective is your current marketing strategy? Surprisingly, many dentists can’t answer that question, or at least not with any confidence. If you are getting … more
Interested in contributing to Oral Health Group’s dental blog? Email marley@newcom.ca for more information!
Advertising in any sort of medical field is tricky. You don’t want your potential clients thinking you don’t have enough current patients, nor that you’re … more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Though there are some dentists who believe positive word-of-mouth is all they need to attract new patients, savvy dentists know referrals alone won’t allow them … more
You know that the days of yellow page marketing are long gone. If you want to grow your dental practice, you need a website. To … more
I have had the same advice for this profession since I started with my father as a youngster. Guard your marketing dollars very carefully. Yes, … more
In this week’s episode of Weekly Wisdom: Sophie Cameron, Marketing Director for dentalcorp Canada, explains the importance of having patients leave online reviews for … more