Oral Health Group

February 1, 2021 News BlogsMarketing strategiesPractice management

Branding Your Practice After COVID: What You NEED to Know to Stand Out From the Crowd

by Shawn Peers, DentalPeers

Let’s admit it…as dental professionals, we love to nerd out! Nothing excites us more than new technologies that can really enhance the level of dental care we can provide to our patients! Even office and communication technologies are beginning to

January 20, 2021 News BlogsMarketing strategiesPractice management

How Podcasting Can Boost Your Dental Marketing

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

January 13, 2021 News BlogsMarketing strategiesWebsites

Attract New Patients in the New Year: 5-Plus Ways to Improve Your Website’s Bounce Rate

by Naren Arulrajah, Ekwa Marketing

As we enthusiastically jump into a new and better year, there is no better time to take a closer look at your office’s online “home”—its website. One way to gauge the performance of your website is by identifying and understanding

December 23, 2020 News BlogsMarketing strategiesPractice managementSocial mediaWebsites

Three Essential Elements of Dental Marketing

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

December 21, 2020 Feature Marketing strategiesOral Health OfficePractice management

Building a New Practice: Tackling the Myriad of Unknowns

by Alex Zlatin, MaxiDent

3/3 New Owner Pocketbook – A Three Part Series Some people will tell you that the recent and unprecedented pandemic has irreparably altered your ability to be financed for the undertaking of building a new practice. They are right that

December 21, 2020 News BlogsCommunity outreachMarketing strategiesPractice Management

Grow Dental Practices with These Simple Email Marketing Tips

by Thomas Glare

Dental medicine is one of those spheres that does not fully use the power of digital email marketing. While most people get dozens of emails from online and local stores they’ve ever shopped with, few dental practitioners take care to

A Guide to Identifying Opportunities, Reframing Goal-Setting in a COVID-19 New Year
December 16, 2020 News BlogsMarketing strategiesPractice management

A Guide to Identifying Opportunities, Reframing Goal-Setting in a COVID-19 New Year

by Naren Arulrajah, Ekwa Marketing

As we eagerly shed 2020 and await with cautious optimism the year ahead, not unlike other industries, thought leaders in our “space” are prognosticating on what dentistry will look and feel like in a post-COVID-19 era. It is the season

December 14, 2020 Feature Data Driven DentistryOHGdataPractice management

Data Driven Dentistry: 2020 Round-Up!

by Oral Health

Loyalty Builds Your Practice Our survey results show that the main reason patients remain loyal to their dentist is because they trust them. This proves just how important it is to build strong relationships with patients. The best way to

dental mobile apps
December 14, 2020 News BlogsComputer softwareSocial networkingTechnologyWebsites

How Can Dentists Improve Dental Care Using a Mobile Application?

by Juned Ghanchi, CMO at IndianAppDevelopers

Like most other healthcare niches, dental and oral care facilities and experts have started to adopt mobile apps. Many dental care facilities have started to utilize mobile apps to the advantage of dental care treatment and practices. There is no

Changing Course: Steering Your Dental Practice to Post-Pandemic Success
December 4, 2020 Feature Oral Health OfficePractice management

Changing Course: Steering Your Dental Practice to Post-Pandemic Success

by Naren Arulrajah, Ekwa Marketing

Where do you see your practice – and yourself professionally – in 12 months? What about in three years? What are your longterm business goals, and are you on track to achieve them? You probably could have answered those questions

December 2, 2020 News BlogsMarketing strategies

Email Marketing for Dental Practices

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

Credit: Pexels. 5 Common Mistakes Dental Practices Should Avoid
November 30, 2020 News Blogs

5 Common Mistakes Dental Practices Should Avoid

by Dr. Megan Peterson Boyle

Running a dental practice isn’t all about how good you are at performing a wide array of dental procedures. While being renowned for your expertise will always be great, there are other things you need to consider to ensure your

November 25, 2020 News

Choose to be Different and Innovative in Your Dental Content Marketing

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

November 18, 2020 News BlogsMarketing strategiesPractice management

Mapping the Patient Acquisition Journey

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

dental website
November 16, 2020 News BlogsMarketing strategiesPractice managementSearch engineWebsites

5 Website Features Every Dental Practice Needs

by Sammi Dittloff, NexHealth

Whether you’re building out your dental practice’s website for the first time or undergoing a redesign, there are certain things you should keep in mind before you hit “Publish.” From elements on your homepage to your blog content, this article

What Social Networks Should Your Dental Practice Use?
November 11, 2020 News BlogsMarketing strategiesSocial media

What Social Networks Should Your Dental Practice Use?

by Naren Arulrajah, Ekwa Marketing

There was a time when social media was an optional adjunct to dental marketing. That time has passed. Billions of people, including 90 percent of millennials use social media daily. Your patients and potential patients are there, your dental practice

November 10, 2020 Feature Marketing strategiesOHGdataSocial media

What Should You Post on Social Media?

by Oral Health

Social media is a great way to boost marketing efforts for your practice. The majority of patients use social media on a regular basis with Facebook being the most popular. Once you have created a business account for your dental

October 30, 2020 Feature Oral Health OfficeSearch engineWebsites

Driving Patient Growth Through Your Digital Footprint

by Tanja Harlingten, Director, Marketing, dentalcorp

With the rise of the digital savvy consumer and an increase in a younger patient demographic, the digital landscape plays a key factor in driving growth for your practice. Whether a potential patient has received a referral or heard of

dental seo
October 28, 2020 News BlogsPractice managementSearch engine

Beyond Keywords: Five Other Ways to Boost Your Dental SEO

by Naren Arulrajah, Ekwa Marketing

Content is king. You have probably heard that a million times, and it is true. Yet, your dental website can have plenty of articles with all the right keywords, and still not rank at the top of the list, or

October 13, 2020 Feature Data Driven DentistryOHGdataSocial media

Why You Should Be Running Facebook Campaigns

by Oral Health

During our research for Data Driven Dentistry, 87% of patients replied that they use Facebook on a regular basis. Of that, only 15% of patients were following their dentist on social media. There is a huge opportunity for dentists to