Oral Health Group

August 3, 2011 News Marketing strategiesTrends in Dental EducationWebsitesYouTube

Why Children (Patients) Watch Multi-Screens

by ken

2011-12-12 14:47:00

July 27, 2011 News Marketing strategies

Marketing on You Tube…….are you ready for your closeup Dr. DeMille?

by ken

Random sampling of Canadian dentists and their 15 minutes of fame.

July 16, 2011 News Social mediaSocial networking

Going mobile – dental marketing

by ken

From Rosemont Media A recent study from comScore, Inc. provides a breakdown for the composition of smartphone owners by age in the U. S. As the demand for mobility continues to expand, mobile website design and mobile dental marketing is

May 20, 2011 News EndodonticsEvidence based dentistryInnovations in dentistryMarketing strategiesNew Technologies

Veritas – If it seems too good to be true, it most likely is.

by ken

All I want is the truth, just gimme some truth – John Lennon (1940 – 1980) Endodontics is once again careening towards technologic revisionism – and the marketing by the companies veers as always towards corporate hegemony and their advocates

May 14, 2011 News Marketing strategies

Evidence based marketing – Office centric APP for your website

by ken

Trends come from sifting data and watching how processes evolve. The following addresses Facebook Places, Gowalia and Foursquare, all of which relate to location based mobile check in services. Ask yourself the obvious, will this impact on you in the next

May 11, 2011 News Marketing strategies

The mother of all dental internet marketing mavens….

by ken

Was doing a search on the topic of SEO/Search Engine Optimization for a blog entry and came across a website that truly encompassed every conceivable facet of web based marketing and landing #1 or #2 on a GOOGLE search.  We

May 6, 2011 News Innovations in dentistryMarketing strategiesSocial networkingTrends in Dentistry

No Man’s Land

by ken

From AH HA Insights  Introduction:  Dentistry 2.0 For many Americans the Internet has become a credible source of health information.  Medical sites like WebMD, MayoClinic.com, Vitals.com, Healthgrades.com and others offer unprecedented access to health information to feed this growing consumer

April 12, 2011 News Cosmetic DentistryMarketing strategies

The naked tooth – curiouser and curiouser

by ken

Round and round it goes, and where it stops, I haven’t got a clue……… Read more…..

April 11, 2011 News Dental phobia

Dental Hypnotherapy – more relevant than ever, than ever, than ever, than ever

by ken

I’ve been practicing for 137 years, but increasingly, the times, the economy, the state of the world seems to be creating a heightened sense of anxiety in many patients……thought I’d open this up to folks that work with hypnotherapy, one

April 10, 2011 News Innovations in dentistryMarketing strategiesPractice management

Anticipate the inevitability of a trend…first run movies coming to a home theater near you…

by ken

I suggest you read this first……CLICK………..then ask yourself. In a world of upheaval, economic uncertainty, will your client base expect greater and greater innovation from you in regard to educating them on their needs………the old saw of making them want

April 5, 2011 News Social networkingTrends in DentistryWebsites

If you think social networking is for the birds, flock off – oops, did that one go too far?

by ken

The time has come for dentists to embrace social networking, because if they don’t, they will risk losing an invaluable marketing tool of viral proportions.. CLICK Click on the above link and spend some time on the page you reach

March 30, 2011 News Social networkingTechnology

Mobile phone usage is exploding world wide

by ken

The implications this holds for dentistry, for patient education, for collegial education, for obtaining information on new products and pricing is limited only by one’s imagination….to say nothing of the impact that all this has on practice marketing through social

March 21, 2011 News Practice managementWebsites

Officite Selected as First Corporate Provider of ADA Online Patient Education

by ken

March 17, 2011 – Press release Downers Grove, IL -Industry-leading dental website and Internet marketing expert, Officite, has been selected by the American Dental Association (ADA) as the first corporate provider to offer web-based ADA patient education brochures and Toothflix

March 12, 2011 News Marketing strategies

Lawdy, Lawdy, Lawdy – we’re doing press releases now…….Roll over Pierre Fouchard and tell John Gilles the news

by ken

This is by way of example, not an attempt to violate copyrights associated with the GOOGLE guaranteed company Sinai Marketing; so please, enough with the outraged emails that suggest that FYI‘s in the blogosphere in the realm of informatics are

March 10, 2011 News Trends in Dentistry

Bring your “A” not “Eh!” game……

by ken

Between singing and dancing websites (ease up on the text folks, it’s a visual medium, social networking as a marketing tool, a new piece of digital equipment hitting the marketplace daily and the fact that you want to choke one

February 13, 2011 News Practice managementSocial networking

Taking it to the streets – start a revolution in your reception squarea….

by ken

Facebook is reframing it’s look; it was never intuitive or user friendly, but it was long overdue for a visual overhaul and that is launching……..the use of newsletters is old hat in dental marketing…..what Facebook and Twitter offers is 24/7/365

January 25, 2011 News Practice management

It’s the singer, not the song

by ken

NEW YORK, Jan. 25, 2011 /PRNewswire/ — A new nationwide study by Verasoni Ah Ha! (The Research arm of Verasoni Worldwide), of how dentists use Facebook to promote their practice reveals that dentists are at a loss on Facebook. Data from the

January 18, 2011 News Anaesthesia

Are you getting the Vibe?

by ken

by DentalVibe A savvy marketing guru has joined forces with Dr. Steven Goldberg, the inventor of DentalVibe. DentalVibe, a comfort injection system, utilizes patented VibraPulse pain blocking technology to send a message to the patient’s brain, intercepting the pain and

December 17, 2010 News Practice management

5 tips for marketing your dental practice

by ken

I’m old enough to remember, two early dental entrepreneurs who were excoriated and taken to court for appearing in an ad related to the Holiday Inn.  My how the times have changed. From Dental Tribune international – No matter what size

November 26, 2010 News General NewsPractice management

Meet the new deal, same as the old deal…

by ken

By Jay Goltz (Editors note:  Marketing , good or bad,always comes to dentistry. We are prime targets for a “sell”.  Groupon is a new age manifestation of barter on one level and AMWAY on another. It’s worth checking into,however, CAVEAT