2021 Gamechangers: What Had the Biggest Impact on Me This Year?
In looking back at 2021, I wanted to leave you a “Last Word” of what I considered gamechangers that had an impact on this last … more
The Last Word in Dentistry
X Marks the Spot: X-Guide Facilitates Just-in-Time Treatment Planning
Reading the description of X-Guide powered by DTX Studio reads like something from a sci-fi novel: “X-Guide is a dynamic 3D-navigation system that can become … more
Online Scheduling Becomes a Must-Have for Dental Practices
If you’re depending on patients to call your practice to schedule an appointment, you’re missing out. More people than ever want to be able to … more
Do You Have a Xerostomia Strategy? Dealing Better with Dry Mouth Patients Starts with Creating a Screening, Diagnosis and Management Protocol
According to the Cleveland Clinic, an estimated four million Americans have Sjögren’s, a systemic autoimmune disease that affects the entire body. Characterized by extensive dryness … more
Be a Resource, Not a Salesperson: Marketing Wisdom for the Dental Practice, From One of the Industry’s Behind-the-Scenes Experts
When it comes to innovation in dental marketing, I’ve watched Beth Gaddis work behind the scenes to take every organization she works with to a … more
A Next-Gen Approach to Practice Marketing
Brian Hunter and Shad Treadaway of tinyRHINO share their expertise on behavioural science and the role it can play in accelerating new patient growth Social … more