Dental marketing is a tricky thing. You don’t want to bombard your patients with ads, but you do need to get their attention in some way. If you do not make them aware of your dental office’s existence, then there…
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
We’ve all heard, “it takes money to make money.” That is true of any business, including a dental practice. While some practice owners would like to view marketing as an unnecessary expense, it is vital if you want to grow…
Here we are starting off a new year. Sadly, it feels like more of the same. The pandemic is still raging as a new variant has taken off. That means all the talk is on boosters, restrictions on public gatherings…
Oral health practitioners experience a significant amount of occupational stress from the time they start studying towards their chosen qualifications. This stress, which is believed to affect nearly 50% of the overall Canadian workforce according to the Microsoft Work Trend Index, can…
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
TikTok is a short-form, video-sharing app that allows users to create and publish 3- minutes videos (up from 15 seconds originally) on any desired topic. It is an excellent way for individuals and businesses to gather exposure and promote their…
Welcome to December and my final blog for 2021! It has been a great honour to share some of my thoughts with you again this year and I look forward to continuing to do so in 2022! My most recent…
Dental insurance billing is one of the most critical operations at a dental office. No matter how efficiently you’re producing and delivering quality patient care, your practice won’t grow unless an ethical dental billing process is in place. Despite your…
Dental warriors are dealing with the spread of diseases as the front line of defense. Most of the diseases can be traced back to the mouth. This is the main reason that dentists have to be extremely careful with their…
Choosing a dentistry clinic is quite a responsible task for people and their kids. They usually read all relevant reviews, learn the ranges of services, their prices, the doctor qualifications and so on. However, now there are numerous channels where…
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
You have seen advertisements for template-based website builders that promise you can create and publish a site in minutes. Maybe you found a designer or marketing company that promises an online presence within a week or two. Are these claims…
In my last blog, I touched upon the idea that proper onboarding of a new team member was vital to avoid playing the current, far too popular game of employee roulette. Many of my colleagues agree that most dental offices…
According to statistics, at least 90% of consumers are drawn to original content and find it helpful. Of this number, 78% believe that any organization taking time to create original content for their website or social media platform is interested…
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
In response to the development of telemedicine solutions and other innovative healthcare technologies, having a website for a dental clinic is a must. What’s more, a website that is able to drive conversions should both meet modern design and SEO…
We live in very uncertain times. With the spread of COVID-19 in late 2019 and throughout 2020, we are now all living in a world of variants. Just as society was really beginning to feel like we could start getting…
Do you run a dental practice and wish to promote it with newsletters? No doubt, email marketing for dentists is a great way to promote this kind of business, tried and tested by many clinics all over the world. But…
Concierge-style dental offices saw a massive influx in 2020, and they’re here to stay. According to a recent report, the concierge medicine market size will reach $1.93 trillion in 2025. Certainly, COVID-19 played a considerable role in its rise in popularity.…
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