Topic
Marketing strategies

The Modern Dental Revolution

The July edition of Oral Health regularly highlights new products, new techniques, and new technologies. These are the innovations that improve our patients’ oral and general health, and make clinical dentistry better, faster, and easier. Inventive approaches make the practice…

How to Accelerate the Transition as a New Practice Owner

Almost seven years ago, I graduated from dental school and began my hunt for a job as an associate dentist. After working at a number of different clinics and developing fundamental clinical skills, I decided to purchase an established dental…

7 Sure-Fire Tips To Convert Dental Prospects Into Patients

Most dental practices don’t dedicate enough and appropriate efforts on converting their prospects into patients. Dentists spend thousands on revamping their practices but rarely have a proper plan in place to convert the prospects into patients. These seven super tips…

Dental Marketing Essentials: 3 Tips When Responding To Patient’s Negative Feedback

Keeping patients satisfied and loyal is critical to the operation of any practice and should be at the center of your dental marketing strategy. It’s just common sense: A satisfied patient is more likely to consistently return for care and,…

How to Benefit from Podcasts for Your Dental Practice Marketing?

The World Wide Web constantly provides companies with new possibilities to promote their business. Digital marketing is also significantly cheaper than advertising through print media or television. With the number of global internet users exceeding 4 billion, it is no…

Top 10 Effective Ways to Promote the Dental Practice

Dental patient marketing is essential if you want your practice to thrive. It brings in new patients, and it can even help strengthen your relationship with existing patients. A variety of strategies can help attract new patients to your practice…

How Marketing Can Save Your Clinic in 2019

In the past, we had product-centric companies and then they shifted to being customer-centric, now today the most successful companies are moving towards being purpose-centric. This means that all aspects of the business, whether it’s marketing, service, R&D, sales, IT,…

5 Important Steps to Improve New Patient Experience

The patient experience is the most vital aspect of maintaining a successful dentist-to-patient relationship. Following a comprehensive routine for marketing your practice to new patients makes them feel cared for and is a critical part of running a successful dental…

Dental Marketing Myths You Should Ignore

To say that dentistry these days has become very competitive would be an understatement. With dental practices seemingly operating only a few meters apart from one another, the competition for patients has become extremely tight. Some resort to reducing their…

Dental Marketing Trends You Should Try in 2019

2019 will be a good year for the dental community. The New Year should witness an influx of new patients and potential clients as more people are becoming conscious of their oral health. The Internet has dramatically contributed to spreading…

5 Content Marketing Trends for Dentists in 2019

Boost Your Social Media Results

Whether you have been on social media for years, or are just getting started, chances are you’d like to increase your effectiveness. By “effectiveness” I mean, get more likes or followers, expand your visibility, increase interaction, and of course attract…

Two Proven Marketing Ideas for Your Dental Practice

Press Visibility for Your Practice

How to be a Good Online Storyteller to Promote Your Dental Practice

There is one online dental marketing strategy that is often not spoken about – the art of storytelling. This is not about actual bedtime story-reading sessions, but about giving your brand a method of communicating that immediately makes its presence…

Instagram Creates New Opportunities for Dental Marketers

6 Ways to Boost Your Dental Blog Traffic Without Adding New Posts

The common belief in the world of online marketing is that in order to generate more traffic, it is important to generate more content. Digital marketers typically follow the principle that a larger number of web pages and blogs can…

Tips to Analyze Your Dental Digital Marketing Performance

3 Steps to Generate Leads for Your Dental Practice Through Content Marketing

Generating leads online is at the core of every business today, but all lead-generation efforts don’t yield the same results. This is because there are no standard, protocol-like regulations to make things absolutely clear for digital marketers. Online dental marketing…

Best Practices For Your Dental Visual Marketing Campaign