Oral Health Group

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Practice Management

September 3, 2020 Feature Oral Health OfficePractice Management

REBUILD: Is Your Practice Pandemic-Proof?

by Lisa Philp, RDH

We are approaching the last quarter of one of the most challenging years in history. Dentistry has finally reopened its doors for non-essential and elective care, while adapting the new operational standards. This new normal includes changes to the facility,

patient retention
September 3, 2020 Feature Marketing strategiesOral Health OfficePractice Management

It’s Not Just About New Patients: Tips for Increasing Retention

by Naren Arulrajah, Ekwa Marketing

Not everyone will come back. It’s a simple fact that every business owner must come to terms with, but the percentage for dental practices is higher than many industries. According to some reports, an attrition rate above 20% is normal.1

August 5, 2020 News BlogsPractice ManagementWebsites

Why Content Marketing Is Crucial To Your Dental SEO

by Shawn Byrne, My Digital Dentistry

It’s probably safe to say that most, if not all, dental practices these days have websites and are into dental SEO. It’s perfectly understandable how seriously dental professionals are optimizing their website in many respects. After all, the competition among

dentistry covid-19
July 3, 2020 Feature Oral Health OfficePractice Management

Dentistry in the Era of Covid-19: Adhering to the New Normal

by Julian Perez, Vice President of Risk Management & Compliance, dentalcorp

Routine and elective dentistry came to a screeching halt in March. Across the country, we sheltered in place, waiting for the storm to pass. Fortunately, Phase 1 of the COVID-19 pandemic is behind us. Now, it is time to get

July 1, 2020 News BlogsCommunity outreachMarketing strategiesPractice Management

How to Improve Dental Patient Experience with Text Message Marketing

by Alexa Lemzy, TextMagic

SMS marketing could be the vital ingredient you need to optimize your dental patient experience. According to a study by The Daily Egg, the rate at which people open branded text messages is a whopping 98%. This is a glaring

June 15, 2020 Video Practice Management

Post Traumatic Growth Webinar

by Oral Health

In this webinar replay, learn how living through a crisis can make both you and your company stronger.

June 1, 2020 News BlogsPractice Management

After the Curve is Gone! Dealing With the Reluctant Patient!

by Shawn Peers, Dental Peers

Bit by bit, some tentative optimism is creeping in as we see a slow, reopening of some parts of our economy. Even the Ontario government has given dentists the green light to begin opening for non-emergency procedures. Vigilance is still

COVID-19
May 29, 2020 Feature Marketing strategiesOral Health OfficePractice Management

Crafting Opportunities in a Post-COVID-19 World

by Dr. Angela Mulrooney

No matter how disaster-proof your practice was believed to be, COVID-19 hit and proved us to be vulnerable in unimaginable ways. The widespread economic effects of COVID-19 took many dentists by surprise. Is it because we live in a safe

teledentistry
May 11, 2020 News BlogsConnectivityCustomer servicePractice Management

Is Teledentistry the Key to Surviving and Thriving in Uncertain Times?

by Naren Arulrajah, Ekwa Marketing

For the past several years, the dental industry has enjoyed steady growth with no signs of slowing. Of course, all of that changed when COVID-19 struck. Offices across North America are closed of limited, and restrictions are expected to lift

May 1, 2020 Feature Marketing strategiesOral Health OfficePractice ManagementSocial media

Influencer Marketing in Dentistry

by Dr. Angela Mulrooney

What does it mean to be an influencer? It used to be that someone would pay you thousands of dollars to pose with pretty purses to influence others to desire the merchandise you were posing with. Nice gig if you

Impact of the Current COVID-19 Pandemic on Dental Practice Valuations and Sales
May 1, 2020 Feature Oral Health OfficePractice ManagementPractice Operations

Impact of the Current COVID-19 Pandemic on Dental Practice Valuations and Sales

by Bill Henderson; Dr. Bernard Dolansky

Never has the statement that we live in unprecedented times been truer. As of the writing of this article, none of us fully understands how this pandemic will play out. But even in times of unprecedented crisis, experience and basic

COVID-19: Maximizing Government Benefits
May 1, 2020 Feature FinancesOral Health OfficePractice ManagementPractice Operations

COVID-19: Maximizing Government Benefits

by David Chong Yen*, CPA, CA, CFP, Louise Wong*, CPA, CA, TEP, Basil Nicastri*, CPA, CA and Eugene Chu, CPA, CA

With COVID-19 shutting down many dental practices across the country, the government has introduced new benefits to help businesses weather this storm. Here is an overview of what’s available for dentists and some ways to optimize the benefits for you

May 1, 2020 Feature Office designOral Health OfficePractice Management

Westwind Dental

by Westwind Dental

Westwind Dental is situated on the edge of the fast growing family community of Spruce Grove, Alberta. Dr. Steven Aneca and Dr. Adriaan Mik wanted to create a practice that was comfortable yet still maintained an ease of everyday functions

Is This Really the Best Time to Buy a Practice?
May 1, 2020 Feature Dental practice transitionNew dentistsOral Health OfficePractice ManagementPractice Operations

Is This Really the Best Time to Buy a Practice?

by Jackie Joachim, ROI Corporation

ABSOLUTELY!!! And here is why. If your ultimate goal is to own your own practice, then do not pass on a good office because of the times we are currently in. An economic crisis can be the best possible time

COVID-19 lessons
May 1, 2020 Feature EditorialOral Health OfficePractice Management

The Lessons That I Didn’t Learn at School

by Hunter Soll

I never thought the day would come where I would be writing for Oral Health, but I guess there’s a first time for everything. My name is Hunter Soll, daughter of co-chairman of the editorial board of Oral Health, Dr.

April 13, 2020 News BlogsMarketing strategiesPractice ManagementSocial mediaSocial networking

Top Social Platforms for Dental Marketing

by Naren Arulrajah, Ekwa Marketing

A 2018 survey found that 83 percent of dentists believed social media marketing to be more efficient than traditional methods. Yet, only about 55 percent had social accounts for their practices. Why? In many cases, the answer is simply not

management tools
April 3, 2020 Feature Oral Health OfficePractice Management

10 Top Management Tools for a Successful Practice

by Lois Banta, CEO and Founder of Banta Consulting, Inc.

In dental practice management…it takes a “total team” to run a “practice”. This article will reveal the 10 key management tools for running a successful dental practice. There is a domino effect that takes place in running a practice. I

patient retention
April 3, 2020 Feature Marketing strategiesOral Health OfficePractice Management

It’s Not Just About New Patients – Tips for Increasing Retention

by Naren Arulrajah, Ekwa Marketing

Not everyone will come back. It’s a simple fact that every business owner must come to terms with, but the percentage for dental practices is higher than many industries. According to some reports, an attrition rate above 201 percent is

April 3, 2020 Feature Oral Health OfficePractice Management

3 Ways LinkedIn Can Be a Marketing Tool for Dentists

by Frank Hamilton

Although LinkedIn might not have caught on as quickly as other platforms such as Instagram, Facebook, or Pinterest, in recent times, it has experienced significant growth, with a broad user demographic. With over 675 million users worldwide, of which 16

Data Security and Your Dental Practice
April 3, 2020 Feature Oral Health OfficePractice Management

Data Security and Your Dental Practice

by Sandro Persia, Logic Tech Corp

The amount of data generated from humans and computers continues to grow each day, and with it, the number of data breaches. This holds true for the healthcare industry, including dental practices, which is why having a solid data security