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Dental medicine is one of those spheres that does not fully use the power of digital email marketing. While most people get dozens of emails from online and local stores they’ve ever shopped with, few dental practitioners take care to…
2020 brought tremendous change, hardship, and loss for a great many of us. We were catapulted out of our comfort zones as we had to adjust to the new normal. With a new year around the corner, we have a…
We are approaching the last quarter of one of the most challenging years in history. Dentistry has finally reopened its doors for non-essential and elective care, while adapting the new operational standards. This new normal includes changes to the facility,…
Not everyone will come back. It’s a simple fact that every business owner must come to terms with, but the percentage for dental practices is higher than many industries. According to some reports, an attrition rate above 20% is normal.1…
It’s probably safe to say that most, if not all, dental practices these days have websites and are into dental SEO. It’s perfectly understandable how seriously dental professionals are optimizing their website in many respects. After all, the competition among…
Routine and elective dentistry came to a screeching halt in March. Across the country, we sheltered in place, waiting for the storm to pass. Fortunately, Phase 1 of the COVID-19 pandemic is behind us. Now, it is time to get…
SMS marketing could be the vital ingredient you need to optimize your dental patient experience. According to a study by The Daily Egg, the rate at which people open branded text messages is a whopping 98%. This is a glaring…
In this webinar replay, learn how living through a crisis can make both you and your company stronger.
Bit by bit, some tentative optimism is creeping in as we see a slow, reopening of some parts of our economy. Even the Ontario government has given dentists the green light to begin opening for non-emergency procedures. Vigilance is still…
No matter how disaster-proof your practice was believed to be, COVID-19 hit and proved us to be vulnerable in unimaginable ways. The widespread economic effects of COVID-19 took many dentists by surprise. Is it because we live in a safe…
For the past several years, the dental industry has enjoyed steady growth with no signs of slowing. Of course, all of that changed when COVID-19 struck. Offices across North America are closed of limited, and restrictions are expected to lift…
What does it mean to be an influencer? It used to be that someone would pay you thousands of dollars to pose with pretty purses to influence others to desire the merchandise you were posing with. Nice gig if you…
Never has the statement that we live in unprecedented times been truer. As of the writing of this article, none of us fully understands how this pandemic will play out. But even in times of unprecedented crisis, experience and basic…
With COVID-19 shutting down many dental practices across the country, the government has introduced new benefits to help businesses weather this storm. Here is an overview of what’s available for dentists and some ways to optimize the benefits for you…
Westwind Dental is situated on the edge of the fast growing family community of Spruce Grove, Alberta. Dr. Steven Aneca and Dr. Adriaan Mik wanted to create a practice that was comfortable yet still maintained an ease of everyday functions…
ABSOLUTELY!!! And here is why. If your ultimate goal is to own your own practice, then do not pass on a good office because of the times we are currently in. An economic crisis can be the best possible time…
I never thought the day would come where I would be writing for Oral Health, but I guess there’s a first time for everything. My name is Hunter Soll, daughter of co-chairman of the editorial board of Oral Health, Dr.…
A 2018 survey found that 83 percent of dentists believed social media marketing to be more efficient than traditional methods. Yet, only about 55 percent had social accounts for their practices. Why? In many cases, the answer is simply not…
In dental practice management…it takes a “total team” to run a “practice”. This article will reveal the 10 key management tools for running a successful dental practice. There is a domino effect that takes place in running a practice. I…
Not everyone will come back. It’s a simple fact that every business owner must come to terms with, but the percentage for dental practices is higher than many industries. According to some reports, an attrition rate above 201 percent is…
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