Is Teledentistry the Key to Surviving and Thriving in Uncertain Times?
For the past several years, the dental industry has enjoyed steady growth with no signs of slowing. Of course, all of that changed when COVID-19 … more
For the past several years, the dental industry has enjoyed steady growth with no signs of slowing. Of course, all of that changed when COVID-19 … more
A global pandemic that’s keeping all of us in our homes – it’s beyond fair to say that these are unprecedented times. Though marketing might … more
Well we are seeing signs of the flattening of the curve and the hope is we will start to return to some degree of “normal” … more
A lot of industry professionals have developed themselves as personal brands and just like them, dentists have no reason not to do this. Developing yourself … more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
It can be challenging as a dentist conducting your market research on both existing and potential clients, especially if your practice is just starting out … more
You have completed your degree in dentistry and now you are ready to step in the real world. As exciting as it sounds, competition rules … more
The importance of soft skills Research indicates that a professional’s soft skills have a direct impact on creating a patient’s impression of the care and … more
A 2018 survey found that 83 percent of dentists believed social media marketing to be more efficient than traditional methods. Yet, only about 55 percent … more
The state of lockdown stops people from working out and exercising in their normal routine. People are spending most of the time at home and … more
How many times have I heard an experienced dentist wistfully muse how they wish they had their current understanding of the business of dentistry back … more
What is fear exactly? FEAR, DREAD, FRIGHT, ALARM, PANIC, TERROR, TREPIDATION mean painful agitation in the presence or anticipation of danger. FEAR is the most general term and implies anxiety and usually loss of … more
There are obvious advantages to making a kid-friendly dental practice. You’ll be serving an important segment of the population and you’ll increase your client base. … more
Don’t have a huge marketing budget? Can’t afford to hire a Dental SEO agency? Don’t worry. You can get started with SEO yourself. Dental SEO … more
Countless hours of learning (especially online classes) is essential, especially when studying to be a dental hygienist. There’s no point in time where there’s “too … more
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
Every field of work has become highly competitive in the last few years and dentistry is by no means an exception. With so many clinics … more
The renowned Warren Buffett has a very simple indicator of whether stocks are under or over valued. He takes the entire US stock market capitalization … more
Dental marketing trends come and go, but one method of advertisement will never lose effectiveness. That is word-of-mouth. Patient referrals are an important part of … more
Instagram is one of the largest social media platforms on the internet, and one of the most popular among younger users. If you want to … more