Oral Health Group

Blogs

April 24, 2017 News BlogsMarketing strategiesWebsites

The Importance of Consistent Content

by Hayley Irons

When I discuss this topic, many people automatically think I’m only referring to the frequency at which content like blogs, articles, information leaflets, posters and social media posts should be created and shared. While this is definitely a vital factor

April 17, 2017 News BlogsSearch engineWebsites

Patience is an Important Virtue in Achieving Dental SEO Results

by Naren Arulrajah with Vikas Vij

To achieve high rankings in local online search results for major keywords, your dental website must outperform thousands of other sites vying for the top spot. Everyone wants to rank on the top of Google Page One because a vast

April 10, 2017 News BlogsSocial mediaSocial Networking

What’s Your Dental Social Media ROI?

by Jackson Hadley, My Social Practice

All dental marketing efforts are built on the bottom line question: “How will this help my practice be more profitable?” In the social media marketing space, new tools and trends allow us to show ROI more accurately than ever. Social

April 4, 2017 News BlogsCancerOral HealthPublic Health

It’s Oral Cancer Awareness Month – Spread the Word!

by Vigilant Biosciences

Read more about Oral Cancer Awareness Month in our News section – click here for more.

April 3, 2017 News BlogsGeneral DentistryTrends in Dental Education

Your Top Picks: March 2017

by Oral Health

Spring is (sort of) in the air and your top pick are in for March 2017! Our website tries to cover clinical articles, dental news, and helpful videos and blogs to fill in the rest. There’s a lot of new

March 27, 2017 News BlogsMarketing strategiesSocial mediaSocial Networking

The Dentist’s Starter Guide to Twitter

by Jackson Hadley, My Social Practice

Curious about how you can use Twitter to grow your dental practice? These simple guidelines will help you see how it differs from other platforms and its value for your business. For information junkies, Twitter has become an indispensable tool.

March 20, 2017 News BlogsConnectivityMarketing strategies

How to Build a Loyal Email Marketing Subscriber Base

by Ekwa Marketing
March 13, 2017 News BlogsTechnologyWebsites

5 Simple Ways to Spruce Up Your Practice’s About Page

by Jackson Hadley, My Social Practice

Think nobody’s looking at your practice website’s “About Us” page? Think again! The About page is typically one of the most-visited parts of a dental website. Take advantage of this valuable opportunity to build trust and share your practice’s story.

March 8, 2017 News BlogsWebsites

Why Does Monthly Traffic to Your Dental Website Fluctuate?

by Naren Arulrajah with Vikas Vij

A simple look at the Google Analytics of your dental website can tell you how many unique visitors come to your site every month. If you keep a track of these numbers, chances are that you will observe a significant

March 6, 2017 News BlogsSocial mediaSocial networking

Effective Dental Social Media Begins in Your Practice

by Jackson Hadley

With all the slick features of social media, we sometimes risk becoming focused solely on the “digital” side of digital marketing. What you post online should be a reflection of what happens in your practice: face-to-face interactions that build relationships

March 1, 2017 News BlogsNewsOral HealthTechnology

Your Top Picks: February 2017

by Oral Health

February is known to be a “blue” month, but we saw some great interactions on our social media from our readers and followers! While our February issue of Oral Health focused on anesthesia (a popular topic in the news recently),

February 27, 2017 News BlogsDental CarePatient education

Case Presentation: Ask and You Shall Receive

by TGNA

To become a patient’s trusted advisor, our objective is to learn as much about the patient as you can in order to connect their dental treatment plan into their life and show them how it fits into their needs and

February 20, 2017 News BlogsMarketing strategiesWebsites

5 Ways to Optimize Dental Content to Generate Better Leads for Your Practice

by Ekwa Marketing
February 15, 2017 News BlogsPatient ManagementTreatment planning

3 Steps to Lead You Towards Case Acceptance

by TGNA

The success of a dental practice is completely dependent on how effective the team is in influencing patients to say “yes” to recommended care.  It doesn’t matter how excellent all other aspects of the practice are, if the patient doesn’t

February 13, 2017 News BlogsMarketing strategiesPublic Relations - Patient Care

Survey Reveals Why Your Dental Practice Needs a Reviews Strategy

by Jackson Hadley, My Social Practice

Online reviews are taking an even more prominent role in how new patients will find your dental practice in 2017. Survey results show that reviews must be positive AND recent to build trust, so it’s essential that your practice has

February 6, 2017 News BlogsOffice ManagementPublic Relations - Patient Care

How to Engage With a New Patient at Your Dental Office

by Naren Arulrajah with Vikas Vij

Sometimes a new patient may decide to make an exploratory visit to your dental office for an initial consultation. This is more likely to happen when you have a robust online presence through your website and social media, and enjoy

February 3, 2017 News BlogsDentistryNewsOral Health

Your Top Picks: January 2017

by Oral Health

Oral Health Group appreciates all of its readers and viewers, whether you’re keeping up on daily dental news, watching our new Best Practices series, going through our new blog posts, or reading the online edition of Oral Health. We decided it’s time

February 1, 2017 News BlogsPatient educationTechnologyWebsites

4 Things Your Patient is Looking for When Visiting Your Website

by Donya Ferris

Most practicing medical professionals recognize that if they do good work for patients and build a well-known reputation, their practice will thrive. However, in this highly digital era, that is only growing with time, your website is another key factor

January 30, 2017 News BlogsMarketing strategiesTrends in Dentistry

The Difference Between Dental Branding and Marketing and Why It Matters (a lot)

by Jackson Hadley, My Social Practice

What’s the most important part of sharing a photo from your dental practice? Lighting? Composition? No — it’s WHO shared it and the effect it has on your branding or marketing efforts. Knowing the difference between the two will drastically

January 25, 2017 News BlogsClinicalHealth & HealingOral Health

Did You Know? Sinusitis is of Dental Origin

by Helen Sanders, Health Ambition

Many people have experienced sinusitis at some point in their life and are familiar with the headaches, inflamed and tender skin and even fever associated with the infection. However, most are not aware that sinusitis, specifically maxillary sinusitis can be