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June 27, 2022 News BlogsPractice management

7 Ways to Streamline Dental Insurance Claims Processing

by James De Roche

Processing dental insurance claims can be a complex and confusing task. But if you can identify your bottlenecks and redundancies while automating certain manual tasks, you can speed up claims processing and reduce costs. Unfortunately, this can be challenging if

June 20, 2022 News BlogsPractice managementWebsites

Four Essential Elements of Local SEO

by Ekwa Marketing
June 15, 2022 News BlogsContinuing EducationPractice management

The Benefits of Dental Health Professionals Undertaking Online Training

by Jennifer Hawley

Online training for dental health professionals is more affordable than face-to-face training. This could help to resolve the shortage of 4,000 dental professionals that’s predicted by the Academy of General Dentistry (AGD). Online dental training has increased over the past two years. While dental

Dental Marketing
June 13, 2022 News BlogsMarketing strategiesPractice managementSocial media

Don’t Be So Serious: Tips for Using Humour in Dental Marketing

by Naren Arulrajah, Ekwa Marketing

Is your dental practice’s blog following waning, your social media engagement rate low, or your website content lacklustre? What is missing? The answer could be a good laugh! Research has proven humour to be an effective marketing technique. However, yours is a

June 8, 2022 News BlogsNew TechnologiesPractice management

Technology to Help Your Patients Feel Safe and Comfortable in Your Practice

by Kate Sheppard

Technology is revolutionizing the dental industry. Particularly since the onslaught of the COVID-19 pandemic, we have come to rely on technology more than ever before. In recent years, there have been significant advances in technology that are helping to improve

June 6, 2022 News BlogsPractice management

Economic Challenges Ahead

by Shawn Peers, DentalPeers

It seems like it has been forever since we could turn on the news and see anything remotely positive. All we have heard about for the last couple of years has been the pandemic, supply shortages, skyrocketing home prices, Russia

AI chatbot
June 3, 2022 Feature Oral Health OfficePractice managementWebsites

Chatbot Talk: How AI Chatbots Are Changing the Dentist’s Office

by Grace Lau, Dialpad

In the era of remote work, flexibility is vital. For some businesses, that means investing in a free phone number so that employees can work from home while customers can still call them anywhere, free of charge. For others, instead

Instagram Strategy
June 3, 2022 Feature Marketing strategiesOral Health OfficePractice managementSocial media

Optimizing Your Instagram Strategy

by Naren Arulrajah, Ekwa Marketing

Instagram was a social media powerhouse, with over one billion active monthly users,1 before the COVID-19 pandemic. Like other social networks, its role in business and society was cemented by the diminished opportunity for in-person interaction. Global usership of Instagram

May 30, 2022 News BlogsMarketing strategiesWebsites

How Can You Build Good Quality Links for Your Dentist Site?

by Lucia Patterson

We hate giving bad news. But if know anything about the digital marketing profession, chances are you have had to hear several pieces of bad news in your career. It could be a simple algorithm change, government regulations, loss of

May 23, 2022 News BlogsPractice management

How is Dental Insurance Verification Helpful in Validating Patient Benefits?

by Nikki Gordon

Insurance is an intimidating concept for most patients. Understanding what their plan offers, how much it offers, and what it covers in terms of treatments and care services could be really hard for them. Thus, it’s important for dental clinics

May 16, 2022 News BlogsMarketing strategiesSocial media

What is a Good Social Engagement Rate in 2022?

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

May 12, 2022 News Community outreachNews

Bakery Donates $8,000 for New Dental X-ray Machine at Windsor Regional Hospital

by CTV News

A bakery has “doughnated” $8,000 toward a new machine for Windsor Regional Hospital’s paediatric unit. COBS Bread made the donation to the hospital on Tuesday after collecting funds through March and April for its “Doughnation Day” campaign for a new

May 9, 2022 News BlogsPractice managementWebsites

Seven Signs Your Dental Website is Outdated (and Five Redesign Pitfalls to Avoid)

by Naren Arulrajah, Ekwa Marketing

The chances are that your first step in marketing your practice was creating a fantastic website. It was beautiful, modern, optimized, and functioned perfectly. Now ask yourself, how many years ago was that? Has it undergone a redesign or significant

May 2, 2022 News BlogsContinuing EducationDental TeamPractice management

Education Needs to be a Team Effort!

by Shawn Peers, DentalPeers

It is an interesting contradiction to talk to dental students about the importance of learning about the business side of dentistry. The response I receive to offering training on management, human resources, marketing and financial planning is that they are

April 29, 2022 Feature Marketing strategiesOral Health OfficePractice managementWebsites

What’s New With Google? How Recent and Planned Updates Impact Dental Marketing.

by Naren Arulrajah, Ekwa Marketing

The average dental office has many sources for new patients, one of the most significant being Google. That means ranking well for local searches is one of the most critical marketing tactics. Unfortunately, most dentists are very well aware of

April 25, 2022 News BlogsMarketing strategiesWebsites

Get Your Dental Practice Online in 2022 (With Bonus Tips)

by Dr. Alexander Yeh

The dental industry is getting more and more competitive every year; not only is it getting harder to keep your current patients, it is getting difficult to acquire new patients. One of the best ways to acquire new patients is

April 19, 2022 News ConferenceNews

Dr. Brené Brown to Headline SmileCon 2022 in Houston

by American Dental Association

The American Dental Association (ADA) announces Dr. Brené Brown, researcher and author of six #1 New York Times best-sellers, will kick off SmileCon™ 2022 in Houston, Texas on October 13. A research professor at the University of Houston, Brown serves

April 18, 2022 News BlogsPractice managementSocial media

Ideas and Inspiration for Great Dental Posts on Social Media

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

April 12, 2022 Feature Dental conventionsOral Health

Ontario Dental Association’s Annual Spring Meeting 2022

by Oral Health

May 5–7, 2022 Metro Toronto Convention Centre Reconnect at ASM22! The Annual Spring Meeting (ASM) is the signature event of the Ontario Dental Association (ODA). Now in its 157th year, it is one of the longest running and most respected

April 12, 2022 Feature Dental conventionsOral Health

Journées Dentaires Internationales Québec 2022

by Oral Health

Advertisement May 27–31, 2022 The annual meeting of Ordre des dentistes du Québec will be taking place from May 27 to 31 at the Palais des congrès. This continuing education event, the largest dental congress in Canada with more than