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As we enthusiastically jump into a new and better year, there is no better time to take a closer look at your office’s online “home”—its website. One way to gauge the performance of your website is by identifying and understanding…
When looking to get a new dental management software, there are many factors at play that determine which software is best suited for your office. One major consideration for dentists is where the software is hosted – on-premises or in…
What do you think makes for a good dental hygienist? If you are one or are planning to become one, what qualities should you possess? If you’re a dentist looking to partner with a dental hygienist, how will you know…
Welcome to 2021! I hope that you and your loved ones have managed to remain healthy and safe throughout the Holiday Season! Every year at this time, we have likely just finished reflecting on the year that was and are…
A well-organized appointment system is a cornerstone of successful scheduling, but even the best-laid plans can turn to chaos with an unexpected occurrence, such as a dental emergency. How to manage your regular appointments and dental emergencies efficiently is key…
So many suffer from dental phobias and the anxiety they suffer with can be a huge barrier to care. Some may go years without seeing a dental hygienist or a dentist. As a dental hygienist, I have seen how dental…
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Dental medicine is one of those spheres that does not fully use the power of digital email marketing. While most people get dozens of emails from online and local stores they’ve ever shopped with, few dental practitioners take care to…
You don’t have to be Canada’s Top Doctor to observe some human behaviors and the Covid-19 numbers. In a local pharmacy which is part of Canada’s largest chain, there is one person working in the dispensary who very frequently wears…
As we eagerly shed 2020 and await with cautious optimism the year ahead, not unlike other industries, thought leaders in our “space” are prognosticating on what dentistry will look and feel like in a post-COVID-19 era. It is the season…
Like most other healthcare niches, dental and oral care facilities and experts have started to adopt mobile apps. Many dental care facilities have started to utilize mobile apps to the advantage of dental care treatment and practices. There is no…
Let’s face it, dentistry is expensive. And if you think you can’t afford dental care, it can quickly become a self-fulfilling prophecy: the longer you hold off going to the dentist, the more expensive and out of reach it can…
2020 did not work out as any of us planned. So many had great expectations which quickly came to a grinding halt. The world changed and so has the way we do business. Some changes will become permanent. As difficult…
As we find ourselves in the final month of 2020, I am sure many of us would rather just turn the page to 2021 rather than look back on this crazy year. However, looking back can provide an incredible perspective.…
Running a dental practice isn’t all about how good you are at performing a wide array of dental procedures. While being renowned for your expertise will always be great, there are other things you need to consider to ensure your…
An important consideration during the sale of a practice is the amount of taxes arising from realizing a capital gain – the underlying asset primarily being the patient list, i.e., goodwill. While the seller can avail of the lifetime capital…
Whether you’re building out your dental practice’s website for the first time or undergoing a redesign, there are certain things you should keep in mind before you hit “Publish.” From elements on your homepage to your blog content, this article…
There was a time when social media was an optional adjunct to dental marketing. That time has passed. Billions of people, including 90 percent of millennials use social media daily. Your patients and potential patients are there, your dental practice…
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