A bakery has “doughnated” $8,000 toward a new machine for Windsor Regional Hospital’s paediatric unit. COBS Bread made the donation to the hospital on Tuesday after collecting funds through March and April for its “Doughnation Day” campaign for a new…
The market growth of dentist practices is expected to grow by 5.2% this year. Why should that matter to you? It’s one small indicator that the dental industry is seeing somewhat of a boom. On one hand, that’s a good…
Dental medicine is one of those spheres that does not fully use the power of digital email marketing. While most people get dozens of emails from online and local stores they’ve ever shopped with, few dental practitioners take care to…
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SMS marketing could be the vital ingredient you need to optimize your dental patient experience. According to a study by The Daily Egg, the rate at which people open branded text messages is a whopping 98%. This is a glaring…
There are many reasons for patients to deny treatment acceptance, ranging from cost, time or simply a lack of understanding. Over 50% of patients have said they would be more likely to agree to treatment if their dentist was able…
Word of mouth can be considered the oldest form of marketing, dating back to the 1600’s. Originating with the town crier, word of mouth marketing has evolved throughout the years from storytelling and street plays to modern social media. In…
Modern technology has transformed dentistry in almost every way, from laser treatments to electronic medical records. It has also transformed dental marketing, with the growing popularity of inbound marketing. What is it, and how can you put it to work…
You’re undoubtedly sick of hearing about how your practice needs a digital marketing strategy, to build a social media presence and why you should learn about SEO. While the dental industry relies heavily (and successfully) on patients’ word-of-mouth to refer…
On April 8 people with developmental disabilities will come face-to-face with dentists throughout the region as they participate in Sharing Smiles Day. The student-led event takes place at the University of Alberta and is designed to promote oral hygiene and…
For more information, please visit: www.ekwa.com.
The sustained popularity of Facebook as the leading social media network can be effectively leveraged to promote your dental website. In a highly competitive online environment, you need more than just website promotion and internal SEO to reach your target…
Are we beginning to see a change in how dentistry is pitching itself to the community? Perhaps, if this ad in a local newspaper is indicative. The ad says a lot and very little. “Complete health dentistry” is a new…
For a week this past March we were fortunate enough to participate in an outreach mission to Honduras. The mission was lead by pediatrician Dr F. Gorodzinsky and pediatric dentist Dr. C. Friedman, and included pediatric residents, registered nurses and…
Attached are 2 photos of our recent annual trip in January 2015 to Quesada, Guatemala. This is part of an official Canadian charity (12+ yrs going) called Health Outreach (founded by Dr. Tim Lee, Mississauga), where the volunteers (dentists and…
My community newspaper recently featured a story about an overload of patients visiting a non-profit community dental clinic. The irony of this story is that most dentists in my community have fewer and fewer recall patients. Most want and need…
Dentists and Hygienists Explore the Company’s Global Research & Technology Center While Learning Directly from Colgate® Experts New York, NY – Colgate®’s “Destination Innovation” Discovery Bus tours recently provided over 100 dentists and hygienists the opportunity to visit the company’s…
Health Mission Outreach, founded in 2009, is a registered Canadian non-profit medical/dental outreach organization consisting of licensed health care professionals and general volunteers. The organization was created in response to the overwhelming need to serve those without equal access to…
http://www.take5withmarty.com/ Wonderful effort by Dr. Marty Jablow…..imagine if OH or the CDA created such a channel and used it to chat up dentistry across the country….spectacular addendum to the elearning section of Oral Health…..fabulous way to introduce the bright and…
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