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Whether you’re building out your dental practice’s website for the first time or undergoing a redesign, there are certain things you should keep in mind before you hit “Publish.” From elements on your homepage to your blog content, this article…
With the rise of the digital savvy consumer and an increase in a younger patient demographic, the digital landscape plays a key factor in driving growth for your practice. Whether a potential patient has received a referral or heard of…
Content is king. You have probably heard that a million times, and it is true. Yet, your dental website can have plenty of articles with all the right keywords, and still not rank at the top of the list, or…
Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!
It seems like every business is starting their own blog these days, and dental practices are no different. A blog can help you engage with your customers and also seek new clients. If this is an interesting concept for your…
For dentists to maximize the earning potential of their practice; they need to maintain an active relationship with their patients. This also helps in establishing long term patients who become committed to the practice. The world of business today is…
If your dental website is still struggling to recover from Google’s “Medic” algorithm update of 2018, there is a good reason. The algorithm is still changing, and therefore so are the rules of SEO (Search Engine Optimization). In fact, BERT…
How often do you use search engines to help with a decision? If you’re anything like me, the answer would be dozens of times every week. Whether it’s looking up restaurant reviews online or deciding which resort to book for…
Your patients hold the internet in the palms of their hands, quite literally. The popularity of mobile has been growing rapidly for over a decade, and it passed desktop computers years ago. As you probably know, Google has kept up…
Interested in contributing to Oral Health Group’s dental blog? Email marley@newcom.ca for more information!
How would you find the best place to get a haircut, eat lunch, or have your car repaired? Most likely, the answer is Google. You know that a quick search will yield a short list of top-rated local businesses nearby,…
Sophie Cameron, Marketing Director for dentalcorp Canada, explains the different tools you should be using to market your dental practice digitally.
Modern technology has transformed dentistry in almost every way, from laser treatments to electronic medical records. It has also transformed dental marketing, with the growing popularity of inbound marketing. What is it, and how can you put it to work…
Search engines like Google work year around to maintain their stellar reputation. They want users to find only quality recommendations on their SERPs (search engine results page). And it seems that 2019 is shaping up to be a big year…
Digital marketing has become one of the basic elements of successful and profitable businesses today. It has emerged as an integral part of almost every existing marketing strategy. In the modern era where the world is heavily dependent on the…
Dental patient marketing is essential if you want your practice to thrive. It brings in new patients, and it can even help strengthen your relationship with existing patients. A variety of strategies can help attract new patients to your practice…
A dentist’s reputation is determined by their clinical success, networking, community involvement and the quality of the content they may publish on their own website, blog or on third party websites as a guest columnist. While academic papers and research…
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