Oral Health Group

Topic
Social networking

October 14, 2019 News BlogsSearch engineSocial mediaSocial networkingWebsites

What Is The Google 3-Pack, And How Can Your Dental Practice Get There?

by Naren Arulrajah, Ekwa Marketing

How would you find the best place to get a haircut, eat lunch, or have your car repaired? Most likely, the answer is Google. You know that a quick search will yield a short list of top-rated local businesses nearby,

October 3, 2019 Feature Marketing strategiesOral Health OfficeSocial networking

Complete Guide to Dental Marketing Videos

by Naren Arulrajah, Ekwa Marketing

Our love of video is much older than the internet. From the first motion pictures and reel-based home movies to VHS, DVD, and beyond – people have been obsessed with video for generations. The popularity of this media format is

social media
October 3, 2019 Feature Marketing strategiesOral Health OfficeSocial mediaSocial networking

Clicks To Bricks: A Social Media Strategy For Your Practice

by David Darab, DDS, MS, MBA

Social Media is hard to get right, but easy to get wrong. Everyday users send 500 million tweets, make 4.5 million likes on Facebook, and upload 95 million photos and videos to Instagram. Social media is a powerful influencer. Everyone

August 19, 2019 News BlogsSocial mediaSocial networking

Platforms To Use For Connecting With Potential And Existing Clients

by Alannah Alcala

Finding the right platforms for your business is essential. You want to be present and have a voice in the right place. For this, you need to know your audience and where they are online. Social media platforms are growing

August 1, 2019 Feature Oral Health OfficeSocial mediaSocial networking

Running A Successful Dental Implants Campaign On Facebook

by Brent Parr, CEO of Optio Publishing Inc.

Facebook can help you reach new dental implant patients through targeted ads. A dental implants campaign can raise awareness in your community and show that your practice is experienced when it comes to placing implants. With a bit of creativity

June 1, 2019 News BlogsSocial networkingTradeshows

Great Events Remind Us of the Importance of Great Generosity

by Shawn Peers, DentalPeers

It was an exhausting couple of days, but reflecting back on the recently completed Annual Spring Meeting, I am left with the feeling that it was a resounding success. For many, myself included, the focus was on networking and business

April 26, 2019 News BlogsSocial mediaSocial networking

Instagram 101 for Dentists – How to Expand Your Audience and Popularize Your Practice

by Naren Arulrajah, Ekwa Marketing

The internet is fast turning out to be the biggest “city” across the globe, with hundreds of millions of people logged in at any point in time. For dental marketers, this is a networking boon, as you no longer have

November 12, 2018 News BlogsSearch engineSocial networking

How to Establish Your Thought Leadership Through Guest-Posting

by Naren Arulrajah, Ekwa Marketing

Guest posts are becoming popular these days. But why would someone write a guest post or produce a guest column at someone else’s website in the first place? The fact is that many professionals find a guest post as a

June 15, 2018 Feature OHGdataSocial networking

Networking 101: Why Should Dentists Care?

by Oral Health

This isn’t the be-all end-all of networking guides but considering only 75 per cent of dental professionals are frequently networking, it’s a good start. Seventy-five may sound high, but in reality, all professionals should be networking, whether online or in

June 1, 2018 News BlogsSocial mediaSocial networking

How to: LinkedIn

by Oral Health

    Setting Up Your Personal Profile Choose a Professional Photo: Most people have a LinkedIn profile, but too many people use their Facebook profile photo. LinkedIn is a professional platform, so present yourself as such. Career Experience: Consider this

May 1, 2018 Feature Oral Health OfficeSocial mediaSocial networking

Your Network Creates Your Net Worth

by Jillian Cecchini, Managing Editor

LinkedIn’s CEO, Jeff Weiner, has developed a reputation as one of the “most beloved CEOs in the world”. Two sentences in one simple tweet proves just this – “Inspire, empower, listen and appreciate. Practicing any one of these can improve

November 27, 2017 News BlogsMarketing strategiesSocial networking

The Dentist’s Secret Weapon for Better Online Reach

by Jackson Hadley, My Social Practice

With organic reach of business posts continuing to decline, how are dental professionals supposed to grow their audience on Facebook? It’s simple: have your patients post on your behalf! Consider these Facebook stats: In 2014, studies found that the average

November 6, 2017 News BlogsMarketing strategiesSocial networking

Five Ways to Promote Your Dental Practice Without Breaking the Bank

by Naren Arulrajah, Ekwa Marketing

Do you want to expand your dental marketing efforts without increasing your budget? Not every promotion comes at a high price. Try these winning strategies at little or no cost. Write a blog – For the nominal cost of hosting

October 11, 2017 News BlogsPatient educationSocial networking

Design Winning Infographics for Your Dental Practice

by Ekwa Marketing
August 21, 2017 News BlogsSocial mediaSocial networking

Highlight the Human Side of Your Dental Practice on Social Media

by Jackson Hadley, My Social Practice

Patients and fans follow your practice on social media not just for dental content, but to get to know you better. Build a more compelling social media presence by focusing on the needs, interests, and personalities of your patients and

July 31, 2017 News BlogsSocial mediaSocial networking

Short on Time? 5 Quick Facebook Post Ideas for Dentists

by Jackson Hadley, My Social Practice

Posting daily to your practice’s Facebook page is important to your online presence, but on some days you just don’t feel like you have the time. Check out these 5 Facebook post ideas for dentists you can do in 10

July 19, 2017 News BlogsMarketing strategiesSocial networking

What Does That Mean? A Dentist’s Guide to Marketing Acronyms

by Ekwa Marketing
July 17, 2017 News BlogsSearch engineSocial networking

Your Google Reviews Directly Affect Prospective Patients’ Decisions

by Jackson Hadley, My Social Practice

When people in your city search Google for “dentists near me,” is your practice among the first results? Reviews play a critical role in determining your search ranking, and ultimately, where prospective patients decide to go. If you’ve been reading

May 22, 2017 News BlogsSocial networkingWebsites

Is Anyone Even Seeing Your Dental Practice’s Posts?

by Jackson Hadley, My Social Practice

Social media content, no matter how engaging, isn’t worth anything if nobody sees it. Making small, smart investments in promoting your posts is the new reality of social media marketing — the faster you embrace it, the faster new patients

March 6, 2017 News BlogsSocial mediaSocial networking

Effective Dental Social Media Begins in Your Practice

by Jackson Hadley

With all the slick features of social media, we sometimes risk becoming focused solely on the “digital” side of digital marketing. What you post online should be a reflection of what happens in your practice: face-to-face interactions that build relationships