Blogs

June 10, 2020 News BlogsMarketing strategiesSocial media

Employ the Power of Social Media for Dental Marketing

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

June 8, 2020 News Blogs

Take Charge of Your Emergency Response and Practice Recovery Plan

by Sandie Baillargeon, Business Analyst/Dental Practice Management Advisor

The forced closure of your dental office has, in many ways, pressed the reset button on your daily operations. Now is the time to restart your practice and take proactive steps to prepare for a full and robust recovery post…

June 3, 2020 News Blogs

The Peculiar Reality of COVID-19

by John Hardie, BDS, MSc, PhD, FRCDC

From its earliest days COVID – 19 has been an evolving dilemma. As this is being written in mid May 2020, it would be foolish to predict the future profile of the infection. Instead, some of the known and unknown…

June 1, 2020 News BlogsPractice Management

After the Curve is Gone! Dealing With the Reluctant Patient!

by Shawn Peers, Dental Peers

Bit by bit, some tentative optimism is creeping in as we see a slow, reopening of some parts of our economy. Even the Ontario government has given dentists the green light to begin opening for non-emergency procedures. Vigilance is still…

May 29, 2020 News Blogs

Dentistry in the COVID Era: How to Stay Safe and Stay in Practice

by Neil M. Abramson

The worldwide COVID-19 pandemic has dramatically altered the ways in which society operates as a whole. For the time being, large public gatherings are prohibited and cultural and sporting events have been brought to an end. Restaurants and most businesses…

May 28, 2020 News BlogsDental Team

Employment Law Considerations When Reopening Your Dental Business

by Anthony Panacci, Filion Wakely Thorup Angeletti LLP

As provinces begin to restart their economies, employers should have a strategy in place to minimize legal liability when reopening their businesses. This article highlights employment law considerations that are critical for the successful reopening of dental businesses. Ensuring Safety…

May 27, 2020 News Blogs

How COVID-19 Revealed the Value of Teledentistry

by Bruce Hogan, SoftwarePundit

Despite the growing popularity of telemedicine globally, Canada’s adoption of this technology has been slow. This is unexpected considering Canada was an early pioneer in the development of virtual care! Dr. Maxwell House of Memorial University of Newfoundland used telephone…

May 25, 2020 News BlogsPractice management

6 Surprising Ways You Influence Your Patients

by Dr. Fadi Swaida

It will come as no surprise to know that dentists, as well as other healthcare professionals, influence their patients in many different ways. While some ways – such as filling your patient’s cavity – are obvious, others may be surprising.…

May 20, 2020 News BlogsDental TeamPractice management

The Single BEST Thing You Can Do For Your Team As You Re-Open

by ClinchCM

Dental teams across the nation have been at home and out of work. At first, many took this time to re-group, re-think and re-charge. However, anxiety and nervousness have settled in as many questions go unanswered. What will the industry…

May 18, 2020 News Blogs

Dental Marketing Ideas to Grow Your Practice This 2020

by Shawn Byrne, My Digital Dentistry

Marketing plays a vital role in the growth and success of any business.  And when you’re working in a saturated market like dentistry, effective marketing becomes even more crucial to bringing patients to your doorstep. If you’re like most dentists,…

May 15, 2020 News Blogs

Use YouTube Analytics to Fine-Tune Your Dental Video Marketing

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

May 13, 2020 News Blogs

How Dentists Can Use Text Messaging to Engage Patients

by Bruce Hogan, SoftwarePundit

Here is a truth you probably already know – dental practices should be text messaging their patients. Why? It’s what the patients want! Studies have shown that texting is the preferred communication channel for many patients. According to a survey…

May 11, 2020 News BlogsConnectivityCustomer servicePractice Management

Is Teledentistry the Key to Surviving and Thriving in Uncertain Times?

by Naren Arulrajah, Ekwa Marketing

For the past several years, the dental industry has enjoyed steady growth with no signs of slowing. Of course, all of that changed when COVID-19 struck. Offices across North America are closed of limited, and restrictions are expected to lift…

May 6, 2020 News Blogs

How to Adapt Your Marketing During the Coronavirus

by Christie Simon

A global pandemic that’s keeping all of us in our homes – it’s beyond fair to say that these are unprecedented times. Though marketing might not be high on your list of priorities right now, it may be more important…

May 4, 2020 News BlogsOffice ManagementPatient Management

No Time for Doom and Gloom…But Be Prepared to Make Some Changes!

by Shawn Peers, Dental Peers

Well we are seeing signs of the flattening of the curve and the hope is we will start to return to some degree of “normal” very soon. New Brunswick and Saskatchewan seem to be leading the charge in loosening restrictions.…

April 29, 2020 News Blogs

How to Create A Perfect Personal Brand as A Dentist

by Michael Gorman

A lot of industry professionals have developed themselves as personal brands and just like them, dentists have no reason not to do this. Developing yourself as a personal brand in dentistry will let the patients you treat know more about…

April 27, 2020 News BlogsSocial mediaWebsites

Showcase Your Dental Videos on Multiple Social Networks

by Ekwa Marketing

Interested in contributing to Oral Health Group’s blog? Email marley@newcom.ca for more information!

April 22, 2020 News Blogs

3 Ways to Use “Google Trends” For Your New Dental Practice

by Frank Hamilton

It can be challenging as a dentist conducting your market research on both existing and potential clients, especially if your practice is just starting out and is on a tight budget and resources. Things such as keyword tools, customer interviews,…

April 20, 2020 News Blogs

Top Dental Resume Samples & Pro Writing Tips

by Sandra Larson

You have completed your degree in dentistry and now you are ready to step in the real world. As exciting as it sounds, competition rules the real world. To get the best job, your dentist resume has to be at…

April 15, 2020 News Blogs

4 Ways to Improve Your Dental Office Communication with Patients

by Mary Jones

The importance of soft skills Research indicates that a professional’s soft skills have a direct impact on creating a patient’s impression of the care and facilities that are provided. Additionally, communication strengthens the amount of trust put in the dentist…