Oral Health Group

Social media

July 30, 2018 News BlogsSocial media

Building Trust in Your Dental Practice Through Social Proof

by Jackson Hadley, My Social Practice

When it comes to growing a flourishing practice, we all understand that trust is critical. Trust pushes a prospective new patient across the line to call your practice for his or her first appointment. Trust retains patients and decreases attrition,

Dental Facebook Page
July 2, 2018 Feature Oral Health OfficeSocial media

Reach Out to Local Patients Through Your Dental Facebook Page

by Naren Arulrajah, Ekwa Marketing

Quite a few dental practices have set up Facebook pages in an attempt to promote their business locally. But, the majority of such pages have limited activity and an absence of social engagement. Enhancing the visibility of your practice’s Facebook

June 25, 2018 News BlogsMarketing strategiesSocial mediaWebsites

5 Quick and Effective Dental Marketing Tactics

by Fanny Barrientos, ProSites

Effective dental marketing is key to running a successful practice. However, finding time and making it a priority is much easier said than done. Here’s a checklist to help you prioritize quick yet beneficial marketing tactics to make a positive

June 1, 2018 News BlogsSocial mediaSocial networking

How to: LinkedIn

by Oral Health

    Setting Up Your Personal Profile Choose a Professional Photo: Most people have a LinkedIn profile, but too many people use their Facebook profile photo. LinkedIn is a professional platform, so present yourself as such. Career Experience: Consider this

May 28, 2018 News BlogsMarketing strategiesSocial media

6 Digital Marketing Strategies to Win More Patients for Your Dental Practice

by Naren Arulrajah, Ekwa Marketing

Winning new patients and maintaining the loyalty of the existing ones can be challenging, but it should be the ultimate goal for any competent dental practice. It involves committed efforts, but the results are well worth it. Maintaining your rapport

May 3, 2018 News NewsSocial media

Dentistry’s Social Media Expert Rita Zamora Launches New Book

by Ventriello Communications

Rita Zamora, a social media marketing thought leader known for helping dentists and specialists shine online, will be introducing her new social media marketing book for dentists at CareCredit booth # 704 during the California Dental Association Meeting in Anaheim.

May 1, 2018 Feature Oral Health OfficeSocial mediaSocial networking

Your Network Creates Your Net Worth

by Jillian Cecchini, Managing Editor

LinkedIn’s CEO, Jeff Weiner, has developed a reputation as one of the “most beloved CEOs in the world”. Two sentences in one simple tweet proves just this – “Inspire, empower, listen and appreciate. Practicing any one of these can improve

March 12, 2018 News BlogsMarketing strategiesSocial media

15 Shifts Impacting Online Dental Marketing in 2018

by Naren Arulrajah, Ekwa Marketing

The year 2018 has brought with it some key shifts in online marketing. New trends are surfacing in the market, and dental practices that fail to pay attention to these trends may lose out. Consumers today demand a more comprehensive

February 26, 2018 News BlogsMarketing strategiesSocial media

18 Facebook Facts for Dental Marketers

by Ekwa Marketing
February 12, 2018 News BlogsSocial media

Dentist’s Guide to Creating & Customizing Facebook Pages

by Naren Arulrajah, Ekwa Marketing

GET STARTED If your dental practice doesn’t have a Facebook page yet, you can create one in just a few simple steps. Login to Facebook – If you aren’t on Facebook, the first step is creating a personal profile. Don’t

January 22, 2018 News BlogsSocial media

How to: Market on LinkedIn

by Ekwa Marketing
January 15, 2018 News BlogsMarketing strategiesSocial media

Grow Your Dental Practice by Posting Daily to Social Media

by Jackson Hadley, My Social Practice

As patients and fans come to recognize your practice’s social media presence as a dependable way to get useful information, have some fun, and connect with your team personally, you’ll see returns in the form of better patient relationships, greater

December 11, 2017 News BlogsSocial media

Why Giving Should Be Part of Your Social Media Marketing Core

by Jackson Hadley, My Social Practice

Giving and charitable work must be transparent and done for the right reasons, but that doesn’t change the fact that giving — and sharing your efforts on social media — is great for growing your practice. Giving is one of

November 20, 2017 News BlogsMarketing strategiesSocial media

5 Social Media Stats You Need To Know

by Ekwa Marketing
October 16, 2017 News BlogsSocial media

Dentists: Are You Making These Common Hashtag Mistakes?

by Jackson Hadley, My Social Practice

Hashtags are everywhere, and for good reason. They’re one of the best tools for harnessing the power of trending topics to spark engagement and deliver content to people who will care about it. But using them effectively is a balancing

October 2, 2017 News BlogsMarketing strategiesSocial media

Dentists’ Guide: Hosting a Twitter Party

by Naren Arulrajah, Ekwa Marketing

Twitter may be less popular than Facebook, but with 68 million active users in the USA, it is not to be ignored. However, many dentists find it difficult to build a following. How do you engage your audience and communicate

September 27, 2017 News BlogsMarketing strategiesSocial media

Ignored Secret to Kickstarting Your Dental Practice’s Social Media Growth

by Jackson Hadley, My Social Practice

Getting consistent engagement is crucial to helping new patients find you on social media, but it can be difficult for practices just starting out on Facebook or Instagram. Don’t ignore your greatest resource in this situation — your team members.

September 13, 2017 News BlogsMarketing strategiesSocial media

5 Reasons You Need Social Video

by Jackson Hadley, My Social Practice

People are watching more online videos than ever before, and smart dental practice marketers are finding that video sparks more social media engagement and sharing than just about everything else. So what’s the key to harnessing the power of video

August 28, 2017 News BlogsSocial media

Cheat Sheet: Posts For Each Social Media Platform

by Ekwa Marketing
August 21, 2017 News BlogsSocial mediaSocial networking

Highlight the Human Side of Your Dental Practice on Social Media

by Jackson Hadley, My Social Practice

Patients and fans follow your practice on social media not just for dental content, but to get to know you better. Build a more compelling social media presence by focusing on the needs, interests, and personalities of your patients and